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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
RIFF’s August 2026 category mix is concentrated in Beverage at 90.26% share with year-over-year decline of 51.45% and month-over-month decline of 15.63%, while Flower holds 9.44% share with a 49.57% year-over-year increase but a 16.69% month-over-month drop; Pre-Roll is marginal at 0.31% share with a 77.03% year-over-year decline and no reported month-over-month figure. In Ontario Beverage rank sits at 18 alongside a brand-level year-over-year sales contraction of 48.53% and a 24‑month decline of 83.94%, and the average price ticked up 0.12% to $7.01; taken together, concentration in a shrinking Beverage base and volatile Flower momentum implies RIFF is overexposed to a weakening core while relying on a small but growing Flower segment that has not yet offset core losses.
The shift toward a Beverage-heavy portfolio at 90.26% alongside a rank of 18 in Ontario suggests a middle‑tier placement that limits visibility as category headwinds persist at negative 51.45% year-over-year and negative 15.63% month-over-month, while Flower’s contrasting 49.57% year-over-year rise and 16.69% month-over-month pullback indicates episodic gains rather than durable share capture. With Pre-Roll shrinking 77.03% year-over-year to just 0.31% share and average price up 0.12%, the pattern implies RIFF’s positioning is anchored in low-price Beverage where price moves offer little volume leverage, making category diversification and rank movement pivotal to mitigate further share erosion if Beverage softness continues.
Competitive Landscape
RIFF sits at rank #18 in ON Beverage in August 2026, slipping 2 positions year over year from #16 and holding flat versus three months ago at #18, while the brand’s historical peak of #11 in August 2024 marks a 7-rank slide from its high. In contrast, XMG held at #1 year over year with a -31.4% sales change, and Versus improved from #3 to #2 alongside a +7.0% sales lift, indicating that RIFF’s downward YoY rank change and distance from its August 2024 peak align with a market where leaders are either consolidating position despite declines or gaining share, implying RIFF’s trajectory points to share pressure unless rank recovery materializes.
Notable Products
Wild Raspberry Lemonade (10mg THC, 355ml) leads August 2026 with rank 1 despite a -18.3% month-over-month drop, while Blue Raspberry Ice Lemonade (10mg THC, 355ml) sits at rank 2 with a -15.5% decline; the presence of two top-two beverages alongside a third beverage at rank 3 indicates a beverage-heavy leaderboard concentrated at the top. Boost- THC/CBG 1:1 Tropical Burst Carbonated Drink (10mg THC, 10mg CBG 355ml) holds rank 3 with a comparatively smaller -2.5% MoM shift, contrasting with Pink Certz (7g) at rank 4 and -16.7%, which signals that the CBG-infused format is stabilizing share as Flower softens. With four of the top six SKUs coming from Beverages and only one Flower SKU inside the top five, the mix implies RIFF is tilting toward ready-to-drink formats over inhalables despite overall MoM softness, pointing to portfolio prioritization of beverage velocity over breadth.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
