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Oct-2025
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Overview
Market Insights Snapshot
In the Ohio market, Seeker has shown fluctuating performance in the Flower category. Starting from a rank of 38 in July 2025, the brand slightly improved to 34 by September, before slipping to 43 in October. This decline in rank is coupled with a noticeable drop in sales, from a peak of $316,727 in September to $196,268 in October. This suggests potential challenges in maintaining consistent growth or possibly increased competition in the Ohio Flower market. Such movements indicate the importance of strategic adjustments to regain market position in this competitive landscape.
Meanwhile, in Ontario, Seeker's performance in the Edible category has been more promising. The brand entered the top 30 in August 2025, achieving a rank of 29, and improved to 24 in September, although it slightly dipped to 25 in October. This upward trend in rankings, despite a small setback, highlights Seeker's growing presence in the Ontario Edible market. However, in the Flower category, Seeker did not manage to break into the top 30, with rankings of 94 and 98 in July and August, respectively, before disappearing from the list. This absence from the top 30 suggests that Seeker might need to reassess its strategy to enhance its competitiveness in the Ontario Flower market.
Competitive Landscape
In the competitive landscape of the Ohio flower category, Seeker has experienced notable fluctuations in its rankings and sales over the past few months. In July 2025, Seeker was ranked 38th, and it improved slightly to 37th in August, reaching its highest rank at 34th in September before dropping to 43rd in October. This decline in rank coincides with a decrease in sales from a peak in September. Comparatively, Later Days showed a similar trend, peaking at 28th in September but also dropping to 41st by October. Meanwhile, Cresco Labs and Belushi's Farm consistently remained outside the top 20, indicating a more stable but lower competitive position in the market. Seeker's fluctuating rank and sales suggest a volatile market presence, highlighting the need for strategic adjustments to regain and maintain a competitive edge in Ohio's flower category.
Notable Products
In October 2025, the top-performing product from Seeker was the Triple Berry Soft Chew (10mg) in the Edible category, maintaining its leading position from September with sales reaching 5191 units. Following closely, the Peach Soft Chew (100mg) took the second spot, showing a slight drop from its first-place ranking in September. Cherry Rntz (2.83g) in the Flower category made a notable appearance at third place, marking its entry into the top rankings since August. Pineapple Express (2.83g) saw a decline in its performance, moving to fourth place from third in September. Blueberry Cotton Candy (2.83g) consistently held the fifth position, indicating steady sales in the Flower category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
