.svg){kind=small}
Aug-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In the Canadian market, BC Smalls has demonstrated notable performance across different regions, particularly in the British Columbia flower category. Over the summer months of 2025, BC Smalls maintained a strong presence, consistently ranking within the top 10 brands. Despite a slight dip in July, where they fell to seventh place, the brand quickly regained its footing, climbing back to fifth in August. This ability to bounce back highlights BC Smalls' resilience and appeal among consumers in British Columbia. In contrast, their performance in Ontario was less prominent, as they remained outside the top 30 rankings throughout the same period. This indicates potential growth opportunities for BC Smalls to strengthen its market position in Ontario.
Analyzing sales trends, BC Smalls experienced a decline in sales figures in British Columbia from May to July, followed by a recovery in August, with sales reaching $915,039. This fluctuation suggests seasonal or market-driven influences that may have temporarily affected their sales performance. Meanwhile, in Ontario, BC Smalls showed a gradual improvement, moving from 33rd to 31st place by August, indicating a slow but steady increase in market penetration. This upward movement, albeit modest, could be a positive sign for future growth in the Ontario market if the trend continues. The contrasting dynamics between the two provinces underscore the importance of localized strategies to cater to different consumer preferences and market conditions.
Competitive Landscape
In the competitive landscape of the Flower category in British Columbia, BC Smalls has experienced notable fluctuations in its market position from May to August 2025. Starting at a strong 3rd place in May, BC Smalls saw a decline to 5th in June and 7th in July, before recovering slightly to 5th in August. This volatility contrasts with the more stable performance of competitors like Bake Sale, which consistently maintained a top-three position, and Good Supply, which held steady at 6th place from June to August. Meanwhile, Spinach demonstrated resilience, bouncing back from 8th in June to 4th in August. Despite these shifts, BC Smalls' sales figures show a promising upward trend from July to August, suggesting potential for regaining higher ranks if this momentum continues. The competitive dynamics highlight the importance for BC Smalls to strategize effectively to maintain and improve its standing amidst strong competition.
Notable Products
In August 2025, BC Smalls saw White Widow Smalls (3.5g) climb to the top spot, with sales reaching 6,599 units, marking a significant improvement from its third-place position in July. Hippie Cripwalk Smalls (3.5g) dropped to second place after consistently holding the top rank in the previous months. Galactic OG Smalls (3.5g) made a notable leap to third place, up from fifth in July, showcasing a strong upward trend. Neon Cowgirl Smalls (3.5g) debuted at fourth place, indicating growing consumer interest. Swiss Miss Smalls (3.5g) rounded out the top five, although it experienced a slight decline from its fourth-place position in July.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
