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Sep-2025
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Overview
Market Insights Snapshot
BC Smalls has shown a consistent performance in the Flower category within British Columbia, maintaining a steady rank of 5th place in June, August, and September 2025, with only a slight dip to 7th place in July. This indicates a strong foothold in the market, as the brand managed to recover its ranking quickly. The sales figures in this province reflect a resilient demand, with a notable peak in September, aligning with its rank stabilization. This consistent performance in a competitive market highlights BC Smalls' ability to maintain consumer interest and market presence.
In contrast, the performance of BC Smalls in Ontario tells a different story. The brand started outside the top 30 in June but gradually improved its position to rank 30th by September 2025. This upward trajectory suggests that BC Smalls is gaining traction and possibly expanding its customer base in Ontario. The sales figures support this narrative, showing a steady increase over the months, culminating in a significant rise in September. While the brand's position in Ontario's Flower category is not as strong as in British Columbia, the positive momentum indicates potential for further growth in this market.
Competitive Landscape
In the competitive landscape of the Flower category in British Columbia, BC Smalls has experienced notable fluctuations in its ranking over the past few months, maintaining a consistent position at rank 5 in both June and August 2025, while slipping to rank 7 in July before recovering in September. This volatility is set against the backdrop of a dynamic market where Spinach has shown a significant upward trajectory, climbing from rank 8 in June to a stable rank 4 by August and September, indicating a strong competitive pressure. Meanwhile, Good Supply has seen a slight decline, dropping from rank 6 to rank 7 in September, which could provide an opportunity for BC Smalls to capitalize on. Bake Sale remains a formidable competitor, consistently holding the top 3 positions, while Versus has shown improvement, moving from rank 11 in June to rank 6 in September. These shifts highlight the competitive pressures BC Smalls faces and underscore the importance of strategic positioning to maintain and improve its market share.
Notable Products
In September 2025, the top-performing product for BC Smalls was Galactic OG Smalls (3.5g), which climbed to the number one spot from third place in August. Following closely, Hippie Cripwalk Smalls (3.5g) held the second position, maintaining a strong presence as it was the top seller in the previous months. White Widow Smalls (3.5g) ranked third, having slightly declined from its second position in August. Purple Oasis Smalls (3.5g) made its debut in the rankings at fourth place, indicating a promising start. Neon Cowgirl Smalls (3.5g) rounded out the top five, dropping one position from August, with sales figures reaching 3,758 units.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
