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Nov-2025
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Overview
Market Insights Snapshot
Silver Lake's performance in the Colorado market has seen significant fluctuations across the Flower category. Notably, the brand achieved a notable improvement in its ranking from 9th in August 2025 to 5th in both September and October. However, November saw a sharp decline to 16th place, indicating potential challenges in maintaining their competitive edge. The upward movement in September was accompanied by a substantial increase in sales, suggesting that the brand successfully capitalized on market opportunities during this period. The subsequent drop in November, however, highlights the volatility and competitive nature of the cannabis market in Colorado.
While Silver Lake has demonstrated periods of strong performance, the absence of consistent top-tier rankings across other states and categories suggests areas for growth. Their presence in the top 30 brands in the Flower category in Colorado indicates a strong market position, yet the lack of ranking in other states or categories might point to untapped potential or market saturation challenges. This uneven performance across different regions and categories could be a critical focal point for Silver Lake as they strategize for future growth and market penetration. Understanding the dynamics behind their fluctuating rankings in Colorado could provide valuable insights for expanding their footprint and stabilizing their market position across a broader geographic and categorical spectrum.
Competitive Landscape
In the competitive landscape of the Colorado flower category, Silver Lake experienced notable fluctuations in its ranking and sales performance from August to November 2025. Initially ranked 9th in August, Silver Lake climbed to an impressive 5th position in both September and October, driven by a significant surge in sales during these months. However, by November, Silver Lake's rank dropped to 16th, indicating a substantial decline in sales. In contrast, The Original Jack Herer showed a steady improvement, moving from 20th in September to 14th in October and maintaining that position in November. Meanwhile, Natty Rems experienced a similar pattern to Silver Lake, with a peak at 8th in September but falling to 18th by November. Green Farms and The Organic Alternative also demonstrated upward trends, with both brands improving their rankings by November. These shifts highlight the dynamic nature of the market and suggest that Silver Lake may need to reassess its strategies to regain its competitive edge in the Colorado flower market.
Notable Products
In November 2025, the top-performing product for Silver Lake was Orange Push Pop (Bulk) in the Flower category, maintaining its number one rank from October despite a decrease in sales to 10,334 units. Banana Zkittlez (Bulk), also in the Flower category, rose to the second position from third in October, showing resilience despite a drop in sales. Meat Breath (Bulk) made a notable entry into the rankings at third place, having not been ranked in the prior months. Pineapple Punch (Bulk) experienced a decline, dropping to fourth place from its previous top ranks in earlier months. Sundae Driver (Bulk) reappeared in the rankings at fifth place, after previously being ranked fifth in September, indicating a fluctuating but persistent presence in the market.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
