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Aug-2025
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Overview
Market Insights Snapshot
Silver Lake has shown notable performance in the Colorado market, particularly in the Flower category. Over the summer months, their ranking improved significantly, jumping from 28th place in May to 14th in July. This upward trend indicates a strong market presence and increasing consumer preference for their products. However, there was a slight dip in August, where they ranked 17th, suggesting some variability in their market position. Despite this fluctuation, the consistent presence in the top 20 highlights their competitive edge in the state.
It's important to note that Silver Lake's absence from the top 30 in other states or categories might be a strategic focus on their part or a sign of more competitive markets elsewhere. The Flower category in Colorado appears to be their stronghold, which could imply either a specialization or a strategic emphasis on this particular product line. The sales figures throughout the months also exhibit an upward trend, with a peak in July, suggesting successful marketing strategies or seasonal demand fluctuations. However, without additional data from other states or product categories, a comprehensive assessment of their overall market strategy remains incomplete.
Competitive Landscape
In the competitive landscape of the Colorado flower category, Silver Lake has shown notable resilience and growth, particularly when compared to its peers. Over the months from May to August 2025, Silver Lake improved its rank from 28th to 17th, demonstrating a steady upward trajectory in the market. This is particularly impressive given the performance of other brands like The Original Jack Herer, which, despite a significant jump from 62nd to 15th, still trails behind Silver Lake in terms of sales. Meanwhile, Natty Rems and Boulder Built have shown fluctuations in their rankings, with Natty Rems moving from 31st to 16th and Boulder Built dropping from 13th to 18th. Silver Lake's consistent sales growth, peaking in July, positions it favorably against 14er Boulder, which, despite a strong performance in July, saw a decline in August. These dynamics highlight Silver Lake's robust market presence and potential for continued ascension in the competitive Colorado flower market.
Notable Products
In August 2025, Orange Push Pop (Bulk) from Silver Lake reclaimed its top position in the Flower category, achieving sales of 20,136. Banana Zkittlez (Bulk) made a significant leap to the second spot after debuting at fifth place in July. Pineapple Punch (Bulk) moved up to third place, showing a consistent presence in the top ranks. Fruity Pebbles OG (Bulk) saw a decline, dropping from first place in July to fourth in August. Gary Payton (Bulk) maintained its fifth position, showing steady performance over the months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
