.svg){kind=small}
Jul-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Boulder Built has demonstrated notable performance variations across categories and geographical regions over the past few months. In the Flower category in Colorado, Boulder Built showed a strong upward trend from April to June, climbing from 16th to 10th place, before experiencing a drop to 19th in July. This indicates a period of growth followed by a slight decline, suggesting potential market fluctuations or competitive pressures. The sales figures reflect this trend, with a peak in June before declining in July, pointing to possible seasonal influences or changes in consumer preferences.
Conversely, in the Pre-Roll category, Boulder Built has not managed to break into the top 30 brands in Colorado, as evidenced by its rankings hovering around the mid-40s to mid-50s range. Despite not reaching the top tier, there was a significant improvement from May to June, with a jump from 53rd to 40th, before settling at 45th in July. This indicates a positive trend, albeit with some volatility. The sales growth from April to June, followed by a slight dip in July, mirrors this movement, suggesting that while Boulder Built is gaining traction, there are still challenges to overcome in this category.
Competitive Landscape
In the competitive landscape of the Colorado flower category, Boulder Built has experienced notable fluctuations in its market position from April to July 2025. Initially ranked 16th in April, Boulder Built climbed to 10th place by June, showcasing a positive trend in its market presence. However, by July, it experienced a decline to 19th position. This downward shift contrasts with the performance of competitors like Natty Rems, which improved its rank from 23rd in April to 17th in July, and Kind Love, which made a significant leap from 40th to 18th in the same period. Meanwhile, The Original Jack Herer and Silver Lake also showed upward momentum, with both brands entering the top 20 by July. These shifts indicate a highly dynamic market where Boulder Built must strategize to regain its earlier momentum and counter the advances of its competitors.
Notable Products
In July 2025, Boulder Built's top-performing product was Mr. Nasty Popcorn (1g) in the Flower category, maintaining its top rank from May 2025 with impressive sales of 6,928 units. Peanut Butter Gelato Popcorn (Bulk) rose to the second position, showing a substantial increase from its fifth place in both April and June, with sales reaching 5,042 units. Lindsay Lohan (Bulk) climbed to third place, despite being ranked fourth in June, indicating a steady demand with sales of 2,372 units. Flaming Hot Cheetoz (Bulk) made its debut in the rankings at fourth place, while Soap x Devil Driver (3.5g) followed closely in fifth place. The shifts in rankings demonstrate dynamic consumer preferences and the growing popularity of these specific Flower products from Boulder Built.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
