.svg){kind=small}
Jul-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
The Original Jack Herer has shown a notable performance in the Colorado market, particularly in the Flower category. After starting outside the top 30 in April 2025 with a rank of 42, the brand made significant strides, reaching the 19th spot by June and maintaining a similar position in July. This upward trajectory is indicative of a growing consumer preference for their flower products, which is further supported by a substantial increase in sales volume during these months. Such movements suggest a strengthening brand presence and an effective market strategy in Colorado's competitive landscape.
In contrast, The Original Jack Herer's performance in the Pre-Roll category in Colorado has been more volatile. Despite not breaking into the top 30, the brand showed improvement from a rank of 75 in April to 46 by July. While this indicates progress, the brand's fluctuating ranks highlight the challenges faced in capturing a more significant share of the pre-roll market. The sales figures reflect these challenges, with variability in monthly sales numbers. Understanding these dynamics could provide valuable insights for the brand to optimize their offerings and strategies in the pre-roll segment.
Competitive Landscape
In the competitive landscape of the Flower category in Colorado, The Original Jack Herer has demonstrated a notable upward trajectory in recent months. After not ranking in the top 20 in April and May 2025, the brand surged to 19th place in June and maintained a strong position at 20th in July. This improvement is significant, especially when compared to competitors like Silver Lake, which saw a slight decline from 22nd to 21st place over the same period, and Green Farms, which fluctuated and ended at 22nd in July. Meanwhile, Boulder Built consistently performed well, although it dropped from 10th to 19th place by July, aligning closely with The Original Jack Herer's rank. The sales figures reflect these shifts, with The Original Jack Herer experiencing a substantial increase in sales from June to July, indicating a growing consumer preference and a successful strategy in capturing market share against its competitors.
Notable Products
In July 2025, the top-performing product from The Original Jack Herer was Jack Herer (3.5g) in the Flower category, maintaining its first-place rank from June with sales of 11,857 units. Jack Herer Pre-Roll (1g) held steady in the second position, consistent with its ranking in June. Candied Peaches (3.5g) rose to third place in the Flower category, marking a significant improvement from its previous fourth place in April. Apple Jack Pre-Roll (1g) remained in fourth place, showing consistent performance since June. Master Jack (3.5g) entered the ranking in July at fifth place, indicating a new presence in the top product lineup.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
