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Dec-2025
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Overview
Market Insights Snapshot
Sour Bhotz has maintained a consistent presence in the Oregon edibles market, holding steady at the 20th position for most of the final quarter of 2025. This stability suggests a loyal consumer base and steady demand, even though sales figures show a slight decline from October through December. The brand's ability to remain within the top 20 indicates that while there might be some fluctuation in sales numbers, it continues to resonate well with consumers in this state.
However, it's notable that Sour Bhotz does not appear in the top 30 rankings for any other state or province, which might suggest limited geographical reach or competitive challenges in other markets. This absence could be perceived as a missed opportunity for expansion or an area needing strategic focus. For those interested in market dynamics, understanding why Sour Bhotz has not broken into other markets could provide valuable insights into both the brand's strategy and the competitive landscape of cannabis edibles in different regions.
Competitive Landscape
In the competitive landscape of the edible category in Oregon, Sour Bhotz has maintained a consistent presence, ranking at 20th place from September to December 2025. While its sales have shown a slight decline from October to December, the brand has managed to hold its position in the top 20, unlike Pacific Wave, which has been climbing the ranks, moving from 28th in September to 21st in December. This upward trend for Pacific Wave could indicate a growing threat to Sour Bhotz's market share. Meanwhile, Mellow Vibes (formerly Head Trip) has seen a slight dip in December, moving from 17th to 19th, which might provide an opportunity for Sour Bhotz to capitalize on any potential customer shift. Joyibles has shown a strong performance, improving from 19th in September to 18th in December, with increasing sales, suggesting a competitive edge in the market. Lastly, Fire Dept. Cannabis has remained stable in the lower ranks, indicating less immediate competition for Sour Bhotz. Overall, while Sour Bhotz remains stable in its ranking, the dynamic movements of competitors highlight the need for strategic positioning to maintain and potentially improve its market standing.
Notable Products
In December 2025, the top-performing product from Sour Bhotz was the Fruit Punch Gummy (100mg), which climbed to the number one rank with sales reaching 2489 units. Baja Blasted Gummy (100mg) saw a drop from its consistent first-place position in the previous months to second place. Tangerine Gummy (100mg) maintained a steady presence, ranking third, showing a slight decline from its second-place rank in November. Indica Cherry Cola Gummy (100mg) entered the rankings for the first time in December, securing the fourth position. Strawberry Gummy (100mg) also made its debut in the rankings, coming in fifth.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
