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Dec-2025
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Overview
Market Insights Snapshot
In the state of Oregon, beaucoup has shown a consistent presence in the Edible category, although its ranking has fluctuated slightly over the last few months of 2025. Starting at rank 23 in September, the brand improved its position to 22 in October and further to 21 in November, before dropping back to 24 in December. This indicates a competitive environment where beaucoup is maintaining its relevance but faces challenges in climbing higher. Notably, the fluctuation in rankings aligns with their sales performance, which peaked in November before experiencing a decline in December.
Despite the setback in December, beaucoup's ability to remain within the top 30 brands in Oregon's Edible category throughout the period is a testament to its resilience and market presence. The absence of beaucoup from the top 30 in other states or categories might suggest areas for potential growth or highlight the brand's strategic focus on Oregon's Edible market. The data underscores the importance of market-specific strategies and the potential for beaucoup to leverage its existing strengths to expand into new territories or categories.
Competitive Landscape
In the competitive landscape of the Oregon edible cannabis market, beaucoup has demonstrated a dynamic shift in its ranking over the last few months. Starting from a rank of 23rd in September 2025, beaucoup climbed to 21st by November, before slightly dropping to 24th in December. This fluctuation in rank is notable as it coincides with a consistent increase in sales from September through November, peaking before a decline in December. This suggests a potential seasonal or market-driven impact on sales. In comparison, Fire Dept. Cannabis maintained a relatively stable position around the 21st and 22nd ranks, indicating a steady presence in the market. Meanwhile, Chompd Edibles showed a significant upward trend, moving from 33rd in September to 23rd by December, reflecting a strong growth trajectory that could pose a competitive challenge to beaucoup. Brands like She Don't Know and Crown B Alchemy remained outside the top 20, suggesting a less competitive threat in the short term. These insights highlight the importance for beaucoup to strategize effectively to maintain and improve its market position amidst dynamic competition.
Notable Products
In December 2025, the top-performing product for beaucoup was the Huckleberry Gummy (100mg) in the Edible category, which climbed to the first rank with sales of 1447 units. The CBD/THC 1:1 Peach Gummy (100mg CBD, 100mg THC) dropped to the second position from its previous month lead, while the Sativa Strawberry Gummies (100mg) secured the third spot after being ranked fourth in November. Blackberry Pomegranate Gummy (100mg) consistently held the fourth position, indicating stable popularity. Meanwhile, the Blackberry Pomegranate Down Gummy (50mg) reappeared in the rankings at the fifth position after being absent in October and November, showing a resurgence in sales.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
