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Sep-2025
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Overview
Market Insights Snapshot
In the Oregon market, beaucoup has shown some interesting movements within the Edible category. Over the summer months of 2025, the brand experienced fluctuations in its rankings, starting at 23rd in June, improving to 20th in July, and then slipping back to 24th in August before stabilizing at 23rd in September. This suggests a volatile performance, possibly influenced by seasonal demand or competitive pressures. The sales figures reflect this volatility, with a noticeable dip from July to August, indicating potential challenges in maintaining a consistent market presence.
While beaucoup's performance in Oregon shows some promise, the brand's absence from the top 30 rankings in other states and categories could be a point of concern. The lack of presence in additional markets might suggest a need for strategic expansion or a reevaluation of their product offerings to capture a broader audience. This limited visibility outside of Oregon highlights both an opportunity for growth and a challenge to overcome in terms of brand recognition and market penetration. The fluctuations in their Oregon rankings could serve as a valuable case study for understanding consumer preferences and competitive dynamics within the Edible category.
Competitive Landscape
In the Oregon edibles market, beaucoup has experienced fluctuating rankings over the past few months, indicating a dynamic competitive landscape. Although beaucoup improved its rank from 23rd in June 2025 to 20th in July 2025, it slipped back to 24th in August before slightly recovering to 23rd in September. This volatility suggests that while beaucoup is maintaining a presence in the top 25, it faces stiff competition from brands like Fire Dept. Cannabis, which consistently ranked higher, maintaining a position around 19th to 21st. Moreover, Canna Crispy showed a positive trend, improving its rank from 25th in June to 22nd by September, potentially posing a threat to beaucoup's market share. Despite these challenges, beaucoup's sales figures reveal a resilience, with a notable increase from June to July, though the subsequent months saw a decline, emphasizing the need for strategic adjustments to regain upward momentum in both rank and sales.
Notable Products
In September 2025, the top-performing product for beaucoup was Sativa Strawberry Gummies (100mg), which climbed to the first position from second place in the previous month, with a notable sales figure of 1,689 units. The CBD/THC 1:1 Peach Gummy (100mg CBD, 100mg THC) secured the second spot, maintaining a strong presence after being ranked first in August. Huckleberry Gummy (100mg) held the third position, showing a consistent drop from its peak as the top product in June and July. Blackberry Pomegranate Gummy (100mg) remained in fourth place, while the newly introduced Blackberry Pomegranate Down Gummy (50mg) debuted in fifth place. Overall, the Edible category dominated the top rankings for beaucoup in September 2025.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
