Data Snapshot: Oct 05, 2026
$1M+

Sep-2026

Sales

Decline

Trend

6-Month

66

Product Count

SKUs

$7.34

Avg Price

14.3%

YoY Sales Change

-0.5%

YoY Price Change

St Ides is a well-established cannabis brand with a cultural legacy dating back to its debut during the golden age of hip-hop in the late 80s and 90s. Initially recognized for its popular malt liquor, St Ides has transformed its image in the cannabis industry, particularly in their innovative line of cannabis-infused iced teas, which boast a potent 100mg of THC per serving. Combining a nod to its historic street roots with a modern focus on quality and authenticity, St Ides products span from blunts and pre-rolls to its uniquely refreshing, THC-infused beverages, promising consumers not just a product, but an experience.
St Ides

Where to Buy

St Ides is stocked at 653 licensed dispensaries across California and Minnesota, 646 of them in California, with the deepest coverage in Los Angeles, Sacramento, San Diego, San Francisco, and Long Beach. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/4952.json?v=20261004
St Ides Sales

Market Insights Snapshot

St Ides Historical Sales by Category

In September 2026, Beverage held 96.31% share with 15.31% YoY growth and 0.79% MoM, anchoring St Ides at rank 1 in Beverage in California, while average price fell 0.48% YoY to $7.34. Pre-Roll contracted to 2.62% share with a -33.80% YoY and -17.62% MoM slide, contrasted by Edible at 1.07% share surging 7,557.10% YoY and 69.19% MoM off a small base; this mix indicates a consolidation around Beverage with selective experimentation in Edible contributing outsized growth despite minimal share.

The tilt toward Beverage at 96.31% alongside rank 1 in California suggests a single-category leadership strategy, while the -0.48% YoY price move paired with 15.31% Beverage growth implies volume-led gains rather than pricing. The -33.80% YoY in Pre-Roll versus the 69.19% MoM in Edible signals resource reallocation potential: reducing Pre-Roll exposure and using Edible’s fast MoM to pilot adjacency expansion without diluting the core, positioning St Ides to defend Beverage share while testing scalable secondary categories.

Sep-2026 Rank
Beverage
Pre-Roll
1
96
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Beverage
96.3%
$7.22
+15.3%
+0.8%
Pre-Roll
2.6%
$20.42
-33.8%
-17.6%
Edible
1.1%
$7.09
+7557.1%
+69.2%
St Ides

Competitive Landscape

St Ides holds rank #1 in CA Beverage in September 2026, unchanged YoY from #1, while its three-month position also remains #1, indicating no rank volatility across the recent quarter. In contrast, Uncle Arnie's sits at #2 with a 21.3% YoY sales increase yet did not gain rank versus last year’s #2, and CANN Social Tonics advanced from #9 to #5 alongside a 340.8% YoY sales lift, narrowing the competitive gap despite still trailing the leader. Meanwhile, Almora Farms improved rank from #6 to #4 with 76.1% YoY growth, and Not Your Father's Root Beer remains at #3 despite 34.5% YoY growth, indicating that growth alone has not dislodged the top position. The pattern implies that St Ides’ unchanged #1 rank against faster-growing brands signals retention driven by incumbency advantages rather than absolute growth outperformance.

St Ides market ranking for CA Beverage

St Ides

Notable Products

Maui Mango Infused High Tea (100mg THC, 12oz, 355ml) posted the standout move in September 2026 with +13.5% MoM and a rise to rank 3, while THC/THCV 10:1 Honey Ginseng High Tea (100mg THC, 10mg THCV 12oz, 355ml) added +18.5% MoM to hold rank 10, signaling momentum in differentiated formulations. At the top, Wild Raspberry Iced High Tea (100mg THC, 12oz, 355ml) slipped -7.5% MoM yet remained rank 1, as Georgia Peach High Tea (100mg THC, 12oz, 355ml) fell -5.6% MoM at rank 2, indicating mild deceleration in the flagship pair against mid-pack gains. Four of the top ten are functional or variant teas with minor cannabinoids (CBG/THC 1:5 at rank 6 flat MoM and THC/CBN 5:1 at rank 7 down -1.7%) alongside Honey Ginseng up +18.5%, while the core fruit shots mixed with Blue Razz Shot up +7.3% at rank 9 and Strawberry Lemonade Shot down -5.6% at rank 8. The pattern implies St Ides is leaning into variety-led growth where incremental rank improvements and double-digit MoM in niche SKUs offset softening at the top, suggesting a portfolio shift toward flavor and functionality breadth over single-hero reliance.

Product
Category
May-2026
Jun-2026
Jul-2026
Aug-2026
Sep-2026
MoM %
Wild Raspberry Iced High Tea (100mg THC, 12oz, 355ml)
Beverage
1
1
1
1
1
-7.5%
Georgia Peach High Tea (100mg THC, 12oz, 355ml)
Beverage
2
2
2
2
2
-5.6%
Maui Mango Infused High Tea (100mg THC, 12oz, 355ml)
Beverage
4
3
3
4
3
+13.5%
Lychee Pear High Tea (100mg THC, 12oz, 355ml)
Beverage
3
4
4
3
4
-8.7%
High Punch High Tea (100mg THC, 12oz)
Beverage
5
5
5
5
5
+8.3%
CBG/THC 1:5 Lucky Lemon High Tea (20mg CBG, 100mg THC, 12oz)
Beverage
6
6
6
6
6
-0.1%
THC/CBN 5:1 Nighttime Berry Hibiscus Iced High Tea (100mg THC, 20mg CBN, 12oz, 355ml)
Beverage
7
7
7
7
7
-1.7%
Strawberry Lemonade Shot (100mg THC, 4oz)
Beverage
8
8
8
8
8
-5.6%
Blue Razz Shot (100mg THC, 4oz)
Beverage
10
9
9
9
9
+7.3%
THC/THCV 10:1 Honey Ginseng High Tea (100mg THC, 10mg THCV 12oz, 355ml)
Beverage
>10
>10
>10
10
10
+18.5%
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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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