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Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
St Ides is stocked at 860 licensed dispensaries across California, Minnesota, and New Jersey, 850 of them in California, with the deepest coverage in Los Angeles, Sacramento, San Francisco, San Diego, and Long Beach. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In July 2026, St Ides remained concentrated in Beverage at 95.78% share while Pre-Roll held 4.17% and Edible was 0.05%, with Beverage up 17.17% year over year and 3.33% month over month, Pre-Roll up 11.14% YoY and 16.95% MoM, and Edible surging 194.66% YoY and 27.59% MoM. Average price across the brand was up 0.27% YoY, with Beverage pricing at $7.25 and Pre-Roll at $21.21, and the brand ranked 1 in Beverage in California; the pattern implies incremental trial is accelerating in the smallest categories while Beverage remains the volume anchor driving July 2026 growth.
The mix shift implies St Ides is defending a premium rank position via Beverage depth while cultivating optionality through faster MoM growth in Pre-Roll at 16.95% and extreme YoY velocity in Edible at 194.66%, even as Beverage’s MoM pace at 3.33% trails these adjacencies. With total brand sales up 16.94% YoY and a modest 0.27% YoY price lift, the strategy reads as share-first in core while using higher ticket formats to add incremental revenue density; this positioning suggests resilience if Beverage growth normalizes, because double-digit MoM gains in Pre-Roll and triple-digit YoY in Edible can buffer fluctuations without diluting the #1 Beverage rank in California.
Competitive Landscape
St Ides ranks #1 in CA Beverage in July 2026, unchanged from #1 a year ago, while holding #1 across the last three months and matching its peak at #1 in July 2026; in contrast, Uncle Arnie's holds #2 with 33.5% year-over-year sales growth and CANN Social Tonics climbed from #7 to #5 with 65.0% growth, signaling faster upward pressure from challengers even as the leader’s rank stays flat. Not Your Father's Root Beer sits at #3 with 52.4% year-over-year growth, and Almora Farms moved from #5 to #4 with 52.8% growth, indicating that three of the top four competitors posted 50%+ increases; the pattern implies St Ides’ stable #1 rank is being maintained against a field with accelerating growth rates, so sustaining share will likely require countering multi-brand momentum rather than a single challenger.
Notable Products
High Punch High Tea (100mg THC, 12oz) posted the most attention-grabbing move in July 2026 with a 11.7% month-over-month increase to rank 5, while Energy Blast Caffeine Shot (100mg THC, 4oz) accelerated 20.8% MoM at rank 10, indicating momentum is shifting toward differentiated formats within the lineup. At the top, Wild Raspberry Iced High Tea (100mg THC, 12oz, 355ml) in rank 1 grew 2.8% MoM and Maui Mango Infused High Tea (100mg THC, 12oz, 355ml) in rank 3 rose 7.2% MoM, whereas the THC/CBN 5:1 Nighttime Berry Hibiscus Iced High Tea (100mg THC, 20mg CBN, 12oz, 355ml) slipped 2.6% at rank 7, suggesting functional nighttime positioning is cooling relative to fruit-led SKUs. Eight of the top ten are Beverage SKUs concentrated in 12oz teas, and with Georgia Peach High Tea (100mg THC, 12oz, 355ml) steady at rank 2 at +1.2% MoM and the CBG/THC 1:5 Lucky Lemon High Tea (20mg CBG, 100mg THC, 12oz) down 0.8% at rank 6, the mix implies core fruit flavors are carrying volume while minor-cannabinoid experiments contribute selectively rather than broadly. The pattern points to a commercial direction favoring flavor-forward 12oz teas, with targeted boosts from energy-leaning shots rather than expanded minor-cannabinoid variants.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
