.svg){kind=small}
Jan-2026
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
St Ides has demonstrated a robust presence in the California market, particularly within the Beverage category. Over the observed months, they consistently held the top spot, indicating a strong consumer preference and effective market penetration. This consistent ranking is supported by a steady increase in sales, peaking in December before a slight dip in January. In contrast, their performance in the Pre-Roll category, also in California, tells a different story. Despite showing some improvement from October to December, they failed to break into the top 30, highlighting potential challenges in this segment.
In the Tincture & Sublingual category, St Ides has shown promising growth, achieving a top 10 ranking by December in California. This upward movement suggests that their products resonate well with consumers, likely due to quality or innovation. However, the brand's inability to secure a top spot in categories beyond Beverages suggests room for strategic adjustments. This data provides a snapshot of their strengths and areas for improvement, offering insights into their strategic focus within the California market.
Competitive Landscape
In the California beverage category, St Ides has consistently maintained its top position from October 2025 to January 2026, showcasing its dominance in the market. Despite facing competition from brands like Uncle Arnie's and Not Your Father's Root Beer, which have held steady at the second and third ranks respectively, St Ides has managed to not only retain its number one spot but also demonstrate a significant sales increase, particularly notable in December 2025. This upward trend in sales suggests a strong consumer preference and effective market strategies, setting a high benchmark for its competitors. While Uncle Arnie's and Not Your Father's Root Beer have shown growth, their sales figures remain considerably lower, indicating that St Ides continues to lead the market by a substantial margin.
Notable Products
In January 2026, Wild Raspberry Iced High Tea maintained its top position in St Ides' product lineup, achieving sales of 86,010 units. Georgia Peach High Tea consistently held the second rank, though its sales slightly decreased from December. Maui Mango Infused High Tea remained steady in third place, showing a minor dip from the previous month. Lychee Pear High Tea regained its fourth position after slipping to fifth in December, while High Punch High Tea moved back to fifth place. Overall, the rankings have shown stability, with only minor shifts in sales figures from previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
