Dec-2025
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Overview
Market Insights Snapshot
Uncle Arnie's has demonstrated a robust performance in the Beverage category across several states, with notable variations in rankings and sales trends. In Arizona, the brand improved its ranking from fourth to third place by December 2025, indicating a positive upward trajectory despite a dip in sales in October. In contrast, California remained a stronghold for Uncle Arnie's, consistently holding the second position throughout the last quarter of 2025, with a significant increase in sales, showcasing its dominance in this key market.
Meanwhile, Illinois has been a standout market for Uncle Arnie's, where it maintained the top spot in the Beverage category for each month from September to December 2025, despite some fluctuations in sales figures. This consistency highlights the brand's strong presence and consumer preference in the state. On the other hand, in Nevada, Uncle Arnie's faced more challenges, with a slight drop in its ranking from fourth to fifth in November, and a notable decrease in sales by December. This suggests potential competitive pressures or market dynamics that might be influencing its performance in Nevada.
Competitive Landscape
In the competitive California cannabis beverage market, Uncle Arnie's consistently holds the second rank from September to December 2025, indicating a stable position behind the leading brand, St Ides, which maintains the top spot throughout the same period. Despite not surpassing St Ides, Uncle Arnie's shows a promising upward sales trend, with a notable increase in sales from October to December 2025. This growth trajectory suggests a strengthening market presence and potential for future advancement. Meanwhile, Not Your Father's Root Beer and Pabst Labs remain in the third and fourth positions, respectively, with Not Your Father's Root Beer showing a steady sales increase, though not enough to challenge Uncle Arnie's rank. Uncle Arnie's ability to maintain its rank amidst these competitors highlights its strong brand loyalty and effective market strategies in the California beverage category.

Notable Products
In December 2025, Uncle Arnie's top-performing product was the Strawberry Kiwi Shot (100mg THC, 2oz) in the Beverage category, maintaining its first-place ranking from previous months with sales reaching 30,844 units. The Sunrise Orange With Caffeine Shot (100mg THC, 2oz) also held steady at the second position, continuing its consistent performance. The Magic Mango Shot (100mg) secured the third spot, unchanged from prior months, showcasing stable demand. Notably, the CBN/THC 1:4 Blueberry Nightcap Shot (25mg CBN, 100mg THC, 2oz) climbed to fourth place, improving from its previous absence in the rankings. Meanwhile, the CBN/THC 1:20 Blueberry Nightcap Shot (5mg CBN, 100mg THC, 2oz) dropped from fourth to fifth place, indicating a slight decline in its competitive standing.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







