Oct-2025
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Overview
Market Insights Snapshot
Uncle Arnie's has demonstrated consistent performance in the Beverage category across several states, maintaining a strong presence. Notably, in Illinois, Uncle Arnie's has consistently held the top position from July to October 2025, indicating a dominant market presence. Similarly, in California, the brand has secured the second position throughout the same period, reflecting its strong foothold in one of the largest cannabis markets. In contrast, Arizona and Nevada show a stable yet less dominant performance, with Uncle Arnie's holding the fourth and fifth positions in October 2025, respectively. This consistent ranking across multiple states suggests a solid brand reputation and customer loyalty within the Beverage category.
While Uncle Arnie's has maintained its rankings in the top five across these states, it is important to note the absence of a ranking in other states or categories, which could indicate potential areas for growth or challenges in expanding its market reach. The brand's sales figures reveal a slight decline in Arizona and Nevada from August to October 2025, suggesting a need to strategize for maintaining momentum. Meanwhile, the steady sales in California and Illinois highlight the brand's resilience and potential for further growth in these regions. Overall, Uncle Arnie's continues to perform well in the Beverage category, with opportunities to leverage its success in established markets to explore new territories.
Competitive Landscape
In the competitive landscape of the California beverage category, Uncle Arnie's consistently holds the second rank from July to October 2025, indicating a stable market position. Despite its steady ranking, Uncle Arnie's faces strong competition from St Ides, which maintains the top position throughout the same period, suggesting a significant lead in sales. Meanwhile, Not Your Father's Root Beer and Pabst Labs consistently rank third and fourth, respectively, indicating a competitive but stable market environment. The sales trend for Uncle Arnie's shows a slight fluctuation with a dip in September, yet it remains robust enough to sustain its rank. This stability in ranking amidst fluctuating sales highlights Uncle Arnie's resilience and strong brand presence in the California beverage market.

Notable Products
In October 2025, Uncle Arnie's top-performing product was the Strawberry Kiwi Shot (100mg THC, 2oz), maintaining its consistent rank of 1st place since July, with sales reaching $30,738. The Sunrise Orange With Caffeine Shot (100mg THC, 2oz) held steady at 2nd place from September, showing a stable performance over the months. The Magic Mango Shot (100mg) remained in 3rd place, despite a slight decrease in sales since July. The CBN/THC 1:4 Blueberry Nightcap Shot (25mg CBN, 100mg THC, 2oz) climbed to 4th place in September and maintained its position into October. Lastly, the Smackin' Apple Juice Shot (100mg THC, 8oz) re-entered the rankings in October at 5th place, following its absence in August and September.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







