Nov-2025
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Overview
Market Insights Snapshot
Uncle Arnie's has demonstrated a consistent performance in the California market, maintaining a solid second-place ranking in the Beverage category from August through November 2025. This consistency is noteworthy and highlights the brand's strong foothold in one of the largest cannabis markets in the United States. Meanwhile, in Arizona, Uncle Arnie's has also maintained a steady fourth-place ranking throughout the same period, indicating a stable presence. However, it's interesting to note that despite the consistent ranking, sales figures in Arizona showed a dip in September and October before rebounding in November, suggesting possible seasonal influences or market dynamics at play.
In Illinois, Uncle Arnie's has achieved the top position in the Beverage category consistently, which is a significant achievement and speaks to their strong brand recognition and consumer preference in the region. Conversely, in Nevada, the brand holds a fifth-place ranking, which, while still within the top five, suggests there is room for growth compared to their performance in other states. The absence of Uncle Arnie's in the top 30 brands in any other state or category could indicate potential areas for expansion or a need to reevaluate their market strategy in those regions.
Competitive Landscape
In the competitive landscape of the California cannabis beverage market, Uncle Arnie's has consistently maintained its position as the second-ranked brand from August to November 2025. Despite facing stiff competition, Uncle Arnie's has shown resilience, with sales figures indicating a positive trend, particularly in November where sales increased significantly compared to previous months. The top position is held by St Ides, which has consistently outperformed Uncle Arnie's in terms of sales, maintaining a strong lead. Meanwhile, Not Your Father's Root Beer holds the third spot, showing a steady sales increase but not enough to challenge Uncle Arnie's position. Pabst Labs, although fluctuating between fourth and fifth ranks, remains a distant competitor in terms of sales volume. The stability in Uncle Arnie's ranking suggests a solid brand presence and customer loyalty, but the gap with the leading brand highlights opportunities for strategic initiatives to boost market share and sales.

Notable Products
In November 2025, Uncle Arnie's top-performing product was the Strawberry Kiwi Shot (100mg THC, 2oz), maintaining its consistent first-place ranking from the previous months with sales of $28,895. The Sunrise Orange With Caffeine Shot (100mg THC, 2oz) held its second position, experiencing a notable increase in sales compared to October. The Magic Mango Shot (100mg) remained steady in third place, while the CBN/THC 1:20 Blueberry Nightcap Shot (5mg CBN, 100mg THC, 2oz) secured the fourth spot, consistent with its October ranking. The Smackin' Apple Juice Shot (100mg THC, 8oz) continued to rank fifth, showing a slight recovery in sales from August. Overall, the product rankings for Uncle Arnie's have demonstrated remarkable stability over the past few months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







