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Dec-2025
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Overview
Market Insights Snapshot
The cannabis brand Tall has shown consistent performance in the Beverage category within the state of Maryland. Over the last four months, Tall has maintained a steady position, consistently ranking 5th from September through December 2025. This stability indicates a strong foothold in the Maryland market, suggesting that their products have a reliable consumer base. Despite a minor dip in sales in October, Tall quickly rebounded in November, showcasing resilience and the ability to adapt to market fluctuations. This consistent ranking within the top 5 highlights the brand's effective strategy in the Beverage category.
However, it's important to note that Tall's presence in other states or categories is not mentioned, implying that they may not have reached the top 30 in those areas. This could indicate potential growth opportunities for the brand if they choose to expand beyond Maryland or diversify their product offerings. The absence from the top 30 in other regions or categories might also suggest a need for targeted marketing or product innovation to capture a broader audience. Such insights can be pivotal for stakeholders looking to understand Tall's market dynamics and potential areas for expansion.
Competitive Landscape
In the Maryland beverage category, Tall has maintained a consistent rank of 5th from September to December 2025. Despite this steady rank, Tall faces stiff competition from brands like Sunnies by SunMed and Dixie Elixirs, which have consistently held the 3rd and 4th positions, respectively. Sunnies by SunMed, in particular, shows a strong performance with sales figures significantly higher than Tall's, indicating a robust consumer preference. Meanwhile, Tall's sales have shown some fluctuations, with a notable dip in October before rebounding slightly in November and December. This suggests that while Tall maintains its rank, there is potential for growth if it can capture market share from these leading competitors. Understanding these dynamics can help Tall strategize effectively to enhance its market position in the coming months.
Notable Products
In December 2025, Juicy Peach Seltzer (10mg THC, 12oz) maintained its top position as the best-selling product for Tall, with sales reaching 3,625 units. The CBD/THC 1:1 Fuji Apple Pear Seltzer (10mg CBD, 10mg THC, 12oz) also retained its consistent second place ranking, although its sales figures have seen a gradual decline over the months. Hibiscus Cherry Lime Seltzer (10mg THC, 12oz) held steady at third place, experiencing a significant drop in sales compared to November. The CBD/THC 1:1 - Fuji Apple Pear Seltzer (10mg CBD, 10mg THC, 12oz) re-entered the rankings at fourth place, showing a slight increase in sales. Dark Berry Elevated Seltzer (5mg THC, 12oz, 355ml) slipped to fifth place, with its sales numbers continuing to decrease since September.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
