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Nov-2025
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Overview
Market Insights Snapshot
Sunnies by SunMed has demonstrated a consistent presence in the Maryland market, particularly in the Beverage category, where it has maintained a stable position at rank 3 for three consecutive months from September to November 2025. This stability suggests a strong foothold in the beverage segment, with sales showing a slight upward trend from September to November. In the Concentrates category, Sunnies by SunMed experienced some fluctuations, peaking at rank 6 in September before dropping to rank 13 in October and then recovering to rank 10 in November. This indicates a competitive landscape in the concentrates market, where the brand is striving to regain its higher ranking.
In the Edible category, Sunnies by SunMed has shown resilience, moving from rank 18 in October to rank 15 in November, suggesting improvements in market penetration or product acceptance. However, the brand did not make it into the top 30 in the Pre-Roll category, highlighting a potential area for growth or increased marketing efforts. Meanwhile, in the Vapor Pens category, the brand has seen a gradual improvement from rank 22 in August to rank 20 in November, indicating a positive trajectory. The performance across these categories in Maryland reflects a mix of stability and opportunities for growth, with particular strengths in beverages and a need to enhance presence in other segments like pre-rolls.
Competitive Landscape
In the Maryland Vapor Pens category, Sunnies by SunMed has shown a notable improvement in its ranking over the past few months, moving from 22nd place in August 2025 to 20th in November 2025. This upward trend is particularly significant as it marks Sunnies by SunMed's entry into the top 20, a position it had not achieved earlier. In comparison, Fuzed has fluctuated within the top 20, maintaining a slightly higher rank than Sunnies by SunMed but showing a downward trend in sales. Meanwhile, Grass has made a remarkable leap from 25th to 18th place, surpassing Sunnies by SunMed in November. DomPen and Cheetah have also been competitors, with DomPen consistently ranking lower than Sunnies by SunMed, and Cheetah showing a significant rise to match Sunnies by SunMed's rank in October and November. These dynamics suggest a competitive market where Sunnies by SunMed's recent sales increase is helping it gain traction against its competitors.
Notable Products
In November 2025, the top-performing product from Sunnies by SunMed was Socials - Watermelon Infused Sparkling Water (10mg THC, 355ml), maintaining its rank at number one with sales figures reaching 3809 units. Socials - Mango Infused Sparkling Water (10mg THC, 12oz) held steady at the second position, showing an increase in sales from the previous month. Socials - Black Cherry Infused Sparkling Water (10mg THC, 355ml) moved down to third place, after being unranked in October. Socials - Lemon Lime Infused Sparkling Water (10mg THC, 355ml) remained consistent at fourth place, while Socials - Peach Infused Sparkling Water (10mg THC, 355ml) continued in fifth place. Overall, the beverage category showed strong performance, with minor shifts in rankings and sales increases across the board.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
