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Jul-2025
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Overview
Market Insights Snapshot
Sunnies by SunMed has shown a robust performance in the Maryland market, particularly in the Beverage category, where it consistently held the second position from May to July 2025. This stability in ranking is indicative of a strong consumer base and effective market strategies. The brand's sales in this category have shown a progressive increase, with a notable jump from $80,510 in May to $102,934 in July. This upward trend suggests a growing preference for Sunnies by SunMed's beverage offerings, potentially outpacing competitors in consumer satisfaction or brand loyalty.
In contrast, the brand's presence in the Pre-Roll category in Maryland did not make it into the top 30 rankings, which could indicate a need for strategic adjustments or increased marketing efforts in this segment. Meanwhile, the Concentrates category saw a positive movement, with rankings improving from 17th in April to 10th in June, though it slightly slipped to 12th in July. This fluctuation suggests a competitive landscape where maintaining momentum is crucial. The Vapor Pens category also displayed significant progress, moving from 28th to 20th place by July, reflecting a potential area of growth for Sunnies by SunMed.
Competitive Landscape
In the competitive landscape of vapor pens in Maryland, Sunnies by SunMed has shown a promising upward trajectory in terms of rank and sales over the past few months. Starting from a rank of 28 in April 2025, Sunnies by SunMed climbed to the 20th position by July 2025, indicating a significant improvement in market presence. This rise is noteworthy when compared to competitors like Verano, which fluctuated between ranks 16 and 24, and Roll One / R.O., which experienced a decline from 15th to 19th position. Meanwhile, CULTA saw a downward trend, slipping out of the top 20 by July 2025. Sunnies by SunMed's sales growth, particularly the leap in July, suggests a strengthening brand appeal and competitive edge in the Maryland vapor pen market.
Notable Products
In July 2025, the top-performing product for Sunnies by SunMed was Socials - Lemon Lime Infused Sparkling Water (10mg THC, 355ml) in the Beverage category, achieving the number one rank with notable sales of 4510 units. This product showed an impressive climb from fourth place in April 2025. The Socials - Watermelon Infused Sparkling Water (10mg THC, 355ml) secured the second spot, having maintained a strong presence near the top over the previous months. Socials - Black Cherry Infused Sparkling Water (10mg THC, 355ml) ranked third, consistently performing well, though it dropped from its second-place position in the prior months. Socials - Pineapple Infused Sparkling Water (10mg THC, 355ml) and Socials - Mango Infused Sparkling Water (10mg THC, 12oz) rounded out the top five, with the Pineapple variant improving its ranking from fifth in April to fourth in July.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
