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Overview
Market Insights Snapshot
Terraform Genetics, a well-known cannabis brand, has shown a consistent performance in the Topical category in the state of Nevada. Over the past four months, from June to September 2023, the brand has maintained its position within the top 20 brands, ranking between 13th and 15th. Although there has been a slight fluctuation in rankings, it's worth noting that they have managed to stay within the top 15, which is a commendable achievement considering the competitive nature of the cannabis market.
In terms of sales, Terraform Genetics has shown some volatility. For instance, sales peaked in June 2023 at approximately $3670, but then saw a decrease in the following months. Despite this, sales still remained relatively steady, with the lowest recorded figure being around $2301 in September 2023. This suggests that the brand has a loyal consumer base that continues to purchase their products despite slight fluctuations in rankings. Overall, Terraform Genetics' performance in the Nevada Topical category is noteworthy and it will be interesting to see how the brand progresses in the future.
Competitive Landscape
In the Topical category within Nevada, Terraform Genetics has maintained a consistent presence in the top 15 brands over the period from June to September 2023. However, it's noteworthy that while Terraform Genetics has held its position, its competitors have seen fluctuations in their rankings. For instance, Foria has moved from being outside the top 20 in June to rank 17 in September, indicating a positive trend. Similarly, Rove, despite not being in the top 20 in August, has climbed to rank 16 in September. On the other hand, Canna Hemp and Remedy have shown a more stable performance, staying within the top 15 throughout. In terms of sales, while specific figures are not disclosed, it's clear that Terraform Genetics' competitors have seen an increase in sales over the period, which could potentially impact Terraform Genetics' market share in the future.
Notable Products
In September 2023, Terraform Genetics' top-performing product was the Cryocanna Muscle + Joint Pain Relief Gel (1000mg CBD), maintaining its first-place position from previous months with 40 units sold. The All in One Relieving Body Salve (300mg) rose to second place, a significant improvement from its August ranking. The CBD Dual Purpose Hydrating Hair Conditioner (150mg CBD) and the Calming Body Lotion (250mg CBD) both shared the third position, a drop for the conditioner from its July second-place ranking. The CBD:CBG Neurocanna Neuropathy Pain Relief Gel (1000mg CBD, 500mg CBG) did not make the top three in September, despite being second in June with 23 units sold. These changes in rankings indicate a shifting consumer preference within Terraform Genetics' topical product line.
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