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Nov-2023
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Overview
Market Insights Snapshot
Foria, a notable brand in the cannabis industry, has seen some interesting movements in its performance across different categories and states. In the realm of Capsules, Foria had a commendable performance in Nevada, moving from a rank of 8 in August 2023 to 7 in September 2023. However, the brand did not make it to the top 20 in October 2023, indicating a potential drop in its popularity or sales in this category for that month. The brand bounced back in November 2023, securing the 6th position, which suggests a positive upward trend and resilience in the face of temporary setbacks.
When it comes to Topicals, Foria has maintained a steady presence in the top 20 brands in Nevada from August to November 2023. The brand started at rank 22 in August 2023 and improved its position to 17 in September 2023, maintaining this rank in November 2023 as well. This consistency in the top 20, despite minor fluctuations, is an indication of the brand's steady performance and acceptance among the consumers in this category. However, with sales peaking in September and then seeing a slight decrease in the following months, it would be interesting to see how the brand maneuvers its strategies to maintain or improve its position in the future.
Competitive Landscape
Foria, a brand in the Topical category in Nevada, has seen a steady increase in its ranking from August to October 2023, moving from 22nd to 16th place, but remained at 17th in November. This suggests a positive trend in market position, despite not always being in the top 20. In comparison, Canna Hemp consistently held a higher rank, fluctuating between 13th and 15th place. Just CBD, another competitor, showed a similar upward trend to Foria, but remained lower in rank. Mary Jane's Medicinals only appeared in the top 20 in October and November, indicating a recent surge in popularity. Interestingly, Barker Wellness Co made a significant jump from not being in the top 20 in August to 16th place in November, suggesting a potential new competitor for Foria.
Notable Products
In November 2023, Foria's top-selling product was the CBD Intimacy Suppositories 4-Pack (200mg CBD) from the Capsules category, reclaiming its position from August after falling to the second spot in September. The Intimacy Sex Oil with CBD (400mg CBD) from the Topical category, which had been the top performer in September and October, slipped to second place. The third spot was a tie between the CBD Intimacy Cacao Bath Salts (200mg CBD, 9oz) from the Topical category and the CBD Relief Suppositories 8-Pack (800mg CBD) from the Capsules category, both making a notable debut in the top ranks. The CBD Awaken Arousal Oil (30mg CBD, 30ml) from the Topical category, which had consistently maintained the second position from August to October, unfortunately, didn't make it to the top three in November. The CBD Intimacy Suppositories 4-Pack (200mg CBD) stood out with an impressive 26 units sold in November, indicating a strong demand for this product.
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