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Sep-2025
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Overview
Market Insights Snapshot
The Best Dirty Lemonade has shown a varied performance across different states and categories, particularly in the beverage segment. In Massachusetts, the brand was ranked 17th in June 2025 within the beverage category, with sales amounting to $12,229. However, in the subsequent months of July, August, and September, the brand did not appear in the top 30 rankings, indicating a potential decline or increased competition in the market. This movement suggests that while the brand had a strong presence initially, sustaining that momentum has proven challenging, at least in Massachusetts.
Looking at the broader picture, the absence of The Best Dirty Lemonade from the top 30 rankings in other states and categories during the same period could either mean a lack of presence or a need for strategic adjustments to penetrate these markets effectively. The initial performance in Massachusetts might reflect a targeted approach or a response to local consumer preferences, but the lack of ranking data in subsequent months and states highlights areas for potential growth and improvement. While we have a glimpse of their initial success, understanding their strategies and adjustments in these competitive markets would provide a fuller picture of their performance trajectory.
Competitive Landscape
In the Massachusetts beverage category, The Best Dirty Lemonade has been navigating a competitive landscape, with notable shifts in rankings and sales dynamics. As of June 2025, The Best Dirty Lemonade was ranked 17th, but it did not appear in the top 20 for July, August, or September, indicating a potential decline in market presence or increased competition. In contrast, Keef Cola showed a strong upward trend, improving its rank from 11th in June to 9th in July, with sales increasing from $59,089 to $71,023. Meanwhile, CANN Social Tonics was ranked 16th in June but also did not maintain a top 20 position in subsequent months. These dynamics suggest that while The Best Dirty Lemonade is facing challenges in maintaining its rank, competitors like Keef Cola are capitalizing on market opportunities, potentially impacting The Best Dirty Lemonade's sales and market strategy.
Notable Products
In September 2025, The Best Dirty Lemonade's top-performing product was Original Lemonade (5mg THC, 12oz, 355ml), which rose to the number one rank with sales reaching 543 units. Strawberry Lemonade (5mg THC, 12oz, 355ml) slipped to the second position, despite maintaining the top spot from June to August. Blue Raspberry Lemonade (5mg THC, 12oz, 355ml) consistently held the third rank for most months, including September. Notably, Original Lemonade saw a significant jump in sales, surpassing its previous months' performance. This shift in rankings highlights the growing popularity of Original Lemonade over the other flavors.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
