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Market Insights Snapshot
The Best Dirty Lemonade was entirely concentrated in Beverage during May 2026, with Beverage accounting for 100.0% of sales and a rank of 9 within Beverage in Michigan. Within that single-category focus, year-over-year sales growth of 1,630.6% paired with month-over-month expansion of 57.4% indicates a surge that outpaced typical seasonal baselines and lifted average price by 24.2% to $8.59. The pattern implies that a pure-play Beverage strategy is scaling rapidly without category diversification, and the May 2026 acceleration suggests the brand is capturing incremental demand rather than rotating share from adjacent categories.
Given the 9th-place rank in Beverage in Michigan during May 2026 and a 57.4% month-over-month gain on top of 1,630.6% year-over-year growth, the brand is positioned as an ascending mid-pack player with runway to challenge higher ranks. The 24.2% year-over-year increase in average price alongside a 100.0% category mix in Beverage signals pricing power without cross-category buffering, implying the brand’s positioning hinges on sustaining premium-perception and velocity within Beverage rather than hedging through multi-category presence.
Competitive Landscape
The Best Dirty Lemonade is ranked #9 in MI Beverage in May 2026, up 2 positions from #11 in February 2026, while year-over-year rank is unavailable and the brand hit a peak rank of #9 in May 2026; by comparison, Mary Jones moved from #2 to #1 as of May 2026 with an 87.28% YoY sales increase, and Keef Cola slipped from #1 to #2 with a -9.62% YoY sales change, indicating a market where upward mobility is tied to double-digit growth while incumbents can lose position without it. This combination of a 2-rank climb over three months and a first-time peak at #9 implies The Best Dirty Lemonade is edging into the competitive set but must outpace rivals posting 69.04% to 150.20% YoY gains to convert entry into sustained rank gains.
Notable Products
Strawberry Lemonade (5mg THC, 12oz, 355ml) posted the largest movement in May 2026 with a 504.8% month-over-month increase while holding rank 6, outpacing Blue Raspberry Lemonade (5mg THC, 12oz, 355ml) at 491.9% MoM and rank 5. Classic - Original Lemonade (50mg THC, 12oz, 355ml) led the lineup at rank 1 with 94.3% MoM growth and one dollar figure of $27,396, as Original Lemonade (5mg THC, 12oz, 355ml) rose 125.7% MoM into rank 4. Six of the top six SKUs are Beverage variants spanning 5mg and 50mg strengths, and the lower-dose 5mg trio delivered MoM gains of 125.7% to 504.8% versus 30.2% to 94.3% for 50mg flavors, indicating a demand shift toward trial-friendly potency without displacing the flagship 50mg leader.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
