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Nov-2025
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Overview
Market Insights Snapshot
The Funnies Gummies have shown a dynamic performance in the Edible category across different states, particularly in Illinois. In Illinois, the brand has maintained a strong presence, consistently ranking within the top 15 over the past few months. Starting from a rank of 12 in August 2025, they improved to 7 in September, although there was a slight decline to 9 in October and 11 in November. This fluctuation indicates a competitive market environment, yet The Funnies Gummies have managed to sustain a notable position, suggesting resilience and a solid consumer base.
Despite the minor ranking drop in November, The Funnies Gummies have experienced an overall upward trend in sales figures, peaking in October 2025. This suggests that while the brand's rank slightly dipped towards November, consumer demand remained strong, reflecting their ability to attract and retain customers in a competitive market. However, it is worth noting that in states or categories where the brand did not appear in the top 30, there is potential for growth and expansion. This absence could be seen as a challenge or an opportunity for strategic market penetration in those areas.
Competitive Landscape
In the competitive landscape of the Illinois edible market, The Funnies Gummies has experienced notable fluctuations in rank and sales from August to November 2025. Starting at 12th place in August, The Funnies Gummies climbed to 7th in September, indicating a significant improvement in market position. However, by November, it had slipped back to 11th. This volatility is contrasted by competitors like Encore Edibles, which maintained a relatively stable presence, albeit with a slight decline from 5th in August to 10th in November. Meanwhile, Good News showed a positive trajectory, improving from 14th in September to 9th in November, suggesting a potential challenge to The Funnies Gummies' market share. Despite these rank changes, The Funnies Gummies' sales saw a peak in October, surpassing its August figures, but faced a decline in November. This dynamic environment highlights the importance for The Funnies Gummies to maintain strategic marketing efforts to stabilize and potentially enhance its market position amidst strong competition.
Notable Products
In November 2025, The Funnies Gummies saw Super Funny - Pineapple Mango Mai Tai Gummies 2-Pack (100mg) rise to the top as the best-selling product, surpassing its previous rank of 4th in October with impressive sales of 8358 units. Super Funny - Purely Peach Gummies 2-Pack (100mg), which had consistently held the number one spot from August through October, dropped to second place. Super Funnies - Strawberry Daiquiri Gummies 2-Pack (100mg) maintained a strong presence, ranking third after debuting at second place in October. Super Funny - Strawberry Daiquiri Gummy (50mg) entered the rankings for the first time at fourth place, while Super Funny - Purely Peachy Gummy (50mg) fell to fifth from its previous consistent third-place ranking. This shift indicates a growing preference for the Pineapple Mango Mai Tai flavor among consumers in November.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
