Market Insights Snapshot
In the realm of edibles, The Funnies Gummies has been demonstrating consistent performance in the state of Illinois. Over the last four months, the brand has managed to maintain its position within the top 20 brands, although its ranking has experienced slight fluctuations. In August 2023, it held the 16th position, dropped to the 18th spot in July, climbed back to 16th in June, and then fell back to 18th in September. The absence of a ranking beyond the top 20 indicates that The Funnies Gummies has been able to sustain a strong presence in the competitive Illinois edible market.
When it comes to sales, the brand has seen a steady trend, with a slight dip in August 2023. The sales in August were reported to be around $186,292, down from $214,730 in June. However, it's worth noting that despite the drop, the brand managed to bounce back in September, with sales climbing up to $187,326. This resilience in sales, combined with its consistent ranking, indicates that The Funnies Gummies is a brand to watch in the Illinois edibles market. However, it will be interesting to see if it can break into the top 15 in the coming months.
In the edible category in Illinois, The Funnies Gummies has experienced a slight fluctuation in rank, moving from 16th in June and August 2023 to 18th in July and September 2023. This indicates a relatively stable position within the top 20 brands. In comparison, Beboe has seen a slight improvement, moving from 19th to 17th between August and September. The Botanist, on the other hand, has experienced a significant drop, falling from 12th in July to 19th in September. Matter. has not been in the top 20 in June and July but managed to secure the 20th spot in September. DIBZ has consistently ranked higher than The Funnies Gummies, but has also seen a slight drop in rank from 14th in August to 16th in September. These shifts in rank among competitors could impact The Funnies Gummies' sales and market position in the longer term.
In September 2023, The Funnies Gummies saw Sour Blue Raspberry Gummies 2-Pack (100mg) as the top-performing product, with a significant sales figure of 3423 units. The second best-selling product was Sour Blue Raspberry Gummies (50mg), a new entrant in the rankings. Pineapple Mango Mai Tai Gummies 20-Pack (100mg), previously the top performer in August, fell to third place. Another new product, Purely Peachy Gummy (50mg), secured the fourth position. Lastly, CBD/CBG/THC 1:1:1 Tangerine Sangria Gummies 10-Pack (50mg CBD, 50mg CBG, 50mg THC) dropped to the fifth spot from its previous ranking of fourth in August.