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Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
The Healing Rose (THR) is stocked at 41 licensed dispensaries across Massachusetts, New York, and 2 other states, 23 of them in Massachusetts, with the deepest coverage in Boston, Great Barrington, Marlboro, Melrose, and Newton. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
The Healing Rose (THR) concentrated over half of July 2026 sales in Topical at 52.94% share, even as Topical declined 4.66% year over year but grew 4.78% month over month, while Tincture & Sublingual expanded to 43.39% share with a 60.32% year-over-year surge and a 39.60% month-over-month jump. Concentrates remained a small 3.22% share but spiked 382.24% month over month despite a 13.75% year-over-year decline, and Capsules held 0.45% share with 22.11% year-over-year growth and no reported month-over-month figure. With average price up 5.41% year over year to $29.72 and Tincture & Sublingual averaging $73.17 versus Topical at $20.30, the mix shift toward higher-priced formats implies unit growth is being leveraged by pricing, and the category balance is tilting from a Topical-led base toward a two-pillar portfolio anchored by Tincture & Sublingual.
The faster month-over-month acceleration in Tincture & Sublingual at 39.60% versus Topical’s 4.78%, paired with the 60.32% year-over-year gain against Topical’s 4.66% decline, indicates THR is repositioning toward higher-ticket use-cases, while still relying on Topical’s 52.94% share to stabilize volume. The 382.24% month-over-month surge in Concentrates off a 3.22% share and a 13.75% year-over-year decline suggests trial-driven or distribution-led bursts rather than a durable third pillar, and Capsules’ 0.45% share with 22.11% year-over-year growth signals a niche adjunct rather than a scale driver. Net of these shifts, the portfolio strategy favors margin accretion via Tincture & Sublingual while maintaining Topical breadth in Massachusetts, positioning THR to trade up within existing shoppers rather than chase broad-based category expansion.
Competitive Landscape
The Healing Rose (THR) sits at rank #7 in Massachusetts Topical for July 2026, unchanged YoY from #7, after slipping 2 positions from #5 in April 2026 and 3 positions off its peak at #4 in December 2025; meanwhile, Treeworks held #1 YoY-to-current and expanded with a 32.9% sales YoY increase, and Chill Medicated climbed from #3 YoY to #2 as of July 2026 with 13.8% sales growth, indicating that THR’s flat YoY rank and recent quarter-on-quarter erosion point to a need to counter accelerating share consolidation at the top rather than chase short-term volatility.
Notable Products
CBD Relax & Unwind Bath Soak (300mg CBD, 12oz) posted the largest movement with a 208.7% month-over-month surge to rank 1, while the CBN/CBD/CBC 3:3:1 Rest Tincture (900mg CBN, 900mg CBD, 300mg CBC, 30ml, 1oz) jumped 122.0% to rank 2. In contrast, CBD Relax & Unwind Bath Soak (100mg CBD, 4oz) fell 48.0% to rank 5, and CBD Hippie's Hideaway Bath Soak (100mg CBD, 4oz) declined 13.9% to rank 7. With six of the top ten being Topical SKUs and the sole top-2 non-Topical being a Rest Tincture, the mix points to sleep/recovery and higher-potency bath formats pulling velocity away from lower-dose soaks, signaling near-term emphasis on premiumized self-care use cases.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
