TKO / TKO Reserve

Trend
Decline
Jan-2024 Sales
$100K+
Product Count
73
Updated
February 6, 2024
Markets
TKO / TKO Reserve Historical Sales by Category

Market Insights Snapshot

In the competitive cannabis market of Oregon, TKO / TKO Reserve has shown a consistent upward trajectory in the Pre-Roll category over the recent months. Notably, their ranking improved from not being in the top 20 in October 2023, to securing the 20th position by January 2024, indicating a positive shift in consumer preference and market penetration. This improvement is significant, considering the brand was not ranked within the top 20 brands in this category at the beginning of the observed period. The sales numbers also reflect this positive trend, with a noticeable increase from $145,187 in October 2023 to $163,281 by January 2024. This consistent growth in sales, coupled with an improvement in category ranking, suggests that TKO / TKO Reserve is gaining traction among Oregon's cannabis consumers, particularly in the Pre-Roll segment.

However, it's crucial to note the absence of TKO / TKO Reserve in the top 20 rankings across other states or provinces, which may indicate a focused or limited market presence. The data available from Oregon provides a glimpse into the brand's performance in a specific category but does not offer insights into its overall performance across different markets or product categories. This limited visibility could imply that while TKO / TKO Reserve is making strides in the Oregon Pre-Roll market, its performance in other areas remains unclear. The brand's ability to maintain and build upon its recent gains in Oregon will be essential for its long-term success and potential expansion into other markets or categories. Without broader market data, it's challenging to fully assess the brand's overall market standing and potential for growth beyond its current niche.

Jan-2024 Rank
Pre-Roll
20

Competitive Landscape

In the competitive landscape of the Pre-Roll category in Oregon, TKO / TKO Reserve has shown a steady climb in rank from October 2023 to January 2024, moving from not being in the top 20 to securing the 20th position. This upward movement is indicative of a positive trend in both rank and sales, hinting at growing consumer preference or effective marketing strategies. Competing brands such as Elysium Fields and Feel Goods have also shown similar trends, with Elysium Fields jumping from 26th to 22nd place and Feel Goods moving closer to the top 20. Notably, Decibel Farms and Kites have experienced fluctuations but remained within the top 20, suggesting a more volatile market position. Kites, despite a significant drop from 4th to 18th place, still outperforms TKO / TKO Reserve in sales, indicating a strong brand presence. This competitive analysis underscores the dynamic nature of the Pre-Roll market in Oregon, with TKO / TKO Reserve's gradual rank improvement signaling potential for increased market share amidst fierce competition.

TKO / TKO Reserve market ranking for OR Pre-Roll

Notable Products

In January 2024, TKO / TKO Reserve saw True OG Pre-Roll (1g) as its top-selling product with sales figures reaching 1474 units, marking it as the number one product for the month. Following closely, Sherbert Haze x White Runtz x Obama Kush Pre-Roll 9-Pack (6.75g) took the second spot with a notable increase in its ranking from fifth to second place since December 2023. Rainbow Mimosa Pre-Roll (1g) emerged as the third top-performing product, a new entry in the rankings that did not appear in the top five in previous months. Obama Kush Pre-Roll (1g) and Sherbert Haze Pre-Roll (1g) were ranked fourth and fifth respectively, also marking their first appearance in the top rankings. These shifts highlight a dynamic change in consumer preferences within TKO / TKO Reserve's product offerings, emphasizing the growing popularity of their Pre-Roll category.

Product Rank
Category
Oct-2023
Nov-2023
Dec-2023
Jan-2024
True OG Pre-Roll (1g)
Pre-Roll
>5
>5
3
1
Sherbert Haze x White Runtz x Obama Kush Pre-Roll 9-Pack (6.75g)
Pre-Roll
>5
>5
5
2
Rainbow Mimosa Pre-Roll (1g)
Pre-Roll
>5
>5
>5
3
Obama Kush Pre-Roll (1g)
Pre-Roll
>5
>5
>5
4
Sherbert Haze Pre-Roll (1g)
Pre-Roll
>5
>5
>5
5
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