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Jan-2026
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Overview
Market Insights Snapshot
Emerald Fields Cannabis has maintained a presence in the Oregon market, particularly within the Flower category. The brand consistently ranked 12th in October and November 2025 but experienced a decline to 19th in December and further to 21st by January 2026. This downward trend suggests a potential challenge in maintaining its competitive edge within the Flower category. Despite this, the brand's initial strong positioning in the top 15 highlights its significant market presence in Oregon. However, the absence of Emerald Fields Cannabis from the top 30 rankings in other states or categories during this time could indicate an area for potential growth or a need for strategic adjustments.
In the Pre-Roll category, Emerald Fields Cannabis faced challenges in maintaining a strong market position, as evidenced by its rankings in Oregon. The brand was ranked 39th in both November and December 2025 but dropped to 46th by January 2026, indicating a struggle to stay competitive. This decline in the rankings, coupled with a noticeable decrease in sales from November to January, suggests that the brand may need to reassess its strategies in the Pre-Roll category to regain momentum. The fact that the brand did not appear in the top 30 for other states or categories could be seen as a missed opportunity to expand its market reach and diversify its product offerings.
Competitive Landscape
In the competitive landscape of the Oregon flower category, Emerald Fields Cannabis has experienced notable fluctuations in its market position from October 2025 to January 2026. Initially ranked 12th in October and November 2025, Emerald Fields Cannabis saw a decline to 19th in December and 21st in January 2026. This shift can be attributed to the dynamic performance of competitors such as Noble Farms, which made a significant leap from being outside the top 20 to securing the 19th position by January 2026, and BJ's A-Grade, which improved its rank from 57th in October to 20th in January. Meanwhile, Oregon Roots and Midnight Fruit Company have maintained relatively stable positions, with Oregon Roots experiencing a slight decline from 9th to 23rd, and Midnight Fruit Company hovering around the 19th to 22nd ranks. These movements highlight the competitive pressure Emerald Fields Cannabis faces, emphasizing the need for strategic adjustments to regain and sustain a higher market position.
Notable Products
In January 2026, the top-performing product for Emerald Fields Cannabis was the Maui Blood Pre-Roll 10-Pack (5g) in the Pre-Roll category, which climbed to the number one rank after being second in December 2025, with sales reaching 1529 units. The Citrus Plus x Black Magic Diamond Infused Pre-Roll (1.5g) secured the second position, maintaining strong performance with a slight increase in sales from previous months. Royal Blood (28g) emerged as a new contender in the Flower category, claiming the third spot with notable sales of 1156 units. Grape Fuzz (28g) also entered the rankings at fourth place in the Flower category, showcasing a growing demand. The Durban Poison x Tiger Milk Diamond Infused Pre-Roll (1.5g) experienced a drop from third to fifth place, indicating a decrease in consumer preference despite previous high rankings.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
