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Aug-2024
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Overview
Market Insights Snapshot
Emerald Fields Cannabis has shown varied performance across different categories and states. In Oregon, the brand's Flower category has experienced significant fluctuations. Starting strong with a rank of 4 in May 2024, it climbed to 3 in June but then saw a decline to 5 in July and further down to 10 in August. This downward trend in the Flower category, alongside a notable drop in sales from June to August, suggests a challenging market environment or increased competition. Despite the decrease, the brand's presence in the top 10 for multiple months indicates a solid foothold in the Oregon market.
In contrast, the Pre-Roll category in Oregon has shown a more positive trajectory for Emerald Fields Cannabis. The brand improved its ranking from 18 in May 2024 to 8 in June, and continued to rise, reaching 5 in July and maintaining a strong position at 6 in August. This upward movement is complemented by a steady increase in sales from May through July, with only a slight dip in August. The consistent improvement in rankings highlights the brand's growing popularity and competitive edge in the Pre-Roll category within the Oregon market.
Competitive Landscape
In the Oregon flower category, Emerald Fields Cannabis experienced notable fluctuations in its rank and sales from May to August 2024. Initially holding a strong position at rank 4 in May, Emerald Fields Cannabis climbed to rank 3 in June, indicating a peak in performance. However, the brand saw a decline to rank 5 in July and further dropped to rank 10 in August. This downward trend in ranking suggests increasing competition and market dynamics. Competitors such as Oregon Roots and Garden First showed significant improvements, with Oregon Roots moving from rank 18 in May to rank 9 in August, and Garden First climbing from rank 28 to rank 8 in the same period. Meanwhile, Otis Garden and Earl Baker demonstrated more volatility, with Otis Garden dropping from rank 7 in May to rank 12 in August, and Earl Baker fluctuating but ultimately improving from rank 17 in May to rank 11 in August. These shifts highlight the competitive landscape and the need for Emerald Fields Cannabis to strategize effectively to regain its higher ranking and stabilize its sales performance.
Notable Products
In August 2024, the top-performing product for Emerald Fields Cannabis was Slurricane Pre-Roll 2-Pack (2g) with sales of $3,712. The Mac Pre-Roll 10-Pack (7.5g) secured the second spot, followed by Airheadz Pre-Roll 2-Pack (2.1g) in third place. Frozen Rose Pre-Roll 2-Pack (2g) and Slurricane Pre-Roll (0.75g) rounded out the top five. Notably, these products did not have rankings in the previous months, indicating a significant entry into the top ranks for August. This new emergence suggests a strong market response to these particular pre-roll offerings from Emerald Fields Cannabis.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
