Apr-2025
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Overview
Market Insights Snapshot
Altered Alchemy has shown a strong performance in the Concentrates category in Oregon, consistently holding the top rank from January through April 2025. This indicates a robust presence and a strong consumer base in this category within the state. However, their performance in the Pre-Roll and Vapor Pens categories reveals a more varied picture. In the Pre-Roll category, Altered Alchemy has made notable progress, improving their rank from 30th in January to 23rd by April, which suggests an upward trend in this segment. Conversely, their Vapor Pens category ranking dropped out of the top 30 in February but climbed back to 28th by April, indicating some recovery in this area.
While the brand's sales figures in the Concentrates category reflect steady growth, with April sales reaching over $1.65 million, it's important to note that their presence in other categories is less dominant. The Pre-Roll category, for instance, saw a substantial increase in sales from January to April, which correlates with their improved ranking. Despite this progress, the Vapor Pens category remains a challenge, as evidenced by its fluctuating rankings and the initial drop out of the top 30. This suggests that while Altered Alchemy is excelling in certain areas, there is still room for improvement and potential for expansion in others within Oregon.
Competitive Landscape
In the competitive landscape of Oregon's concentrates category, Altered Alchemy has consistently maintained its top position from January to April 2025, showcasing a robust performance that underscores its dominance in the market. Despite the presence of strong competitors like White Label Extracts (OR) and Red Eye Extracts (OR), which have fluctuated between second and fifth positions, Altered Alchemy's unwavering first-place rank highlights its superior market strategy and consumer preference. Notably, while White Label Extracts (OR) has consistently held the second position from February onwards, Red Eye Extracts (OR) experienced a dip to fifth place in March before recovering to third in April. This stability in ranking for Altered Alchemy is indicative of its strong brand loyalty and effective market penetration, which could be attributed to its innovative product offerings and strategic marketing efforts in the Oregon market.
Notable Products
In April 2025, Altered Alchemy's top-performing product was Jackie Robinson Cured Resin (1g) in the Concentrates category, achieving the number one rank with sales of 7623 units. Following closely, Lemon Cherry Belts Cured Resin (1g) secured the second position, while Lazer Wolf Cured Resin (1g) took third place. Cherry Zangria Cured Resin (1g) and 100 Racks Cured Resin (1g) rounded out the top five, ranking fourth and fifth, respectively. Notably, this was the first month all these products appeared in the rankings, indicating a strong debut performance. The data suggests a significant rise in popularity for these concentrates, as they were not ranked in the previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.