Altered Alchemy

Altered Alchemy has demonstrated a consistent performance in the Oregon market, maintaining its top position in the Concentrates category from August through November 2025. This unwavering hold on the number one spot indicates a strong brand presence and consumer loyalty in this category, even as sales fluctuated slightly. In contrast, the brand's performance in the Pre-Roll category has been less impressive, with rankings consistently outside the top 30, peaking at 35th in August and dropping to 38th in October before slightly improving to 36th in November. This suggests that while Altered Alchemy is a leader in Concentrates, it faces challenges in gaining similar traction in the Pre-Roll segment.

In the Vapor Pens category, Altered Alchemy has seen a positive upward trend in Oregon, improving its rank from 19th in August to 16th by October, where it maintained this position into November. This upward movement is accompanied by a notable increase in sales, particularly from September to November, indicating a growing consumer preference for their products in this category. The brand's ability to climb the ranks in Vapor Pens, while maintaining dominance in Concentrates, highlights its strategic focus and adaptability in a competitive market. However, the absence from the top 30 in certain categories suggests areas where the brand could potentially expand or improve its offerings to capture more market share.