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Sep-2025
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Overview
Market Insights Snapshot
In the competitive landscape of California, Treesap has shown a consistent performance in the Beverage category, maintaining a rank of 14th in June, July, and September 2025, with a slight improvement to 13th in August. This stability suggests a strong foothold in the beverage sector, despite some fluctuations in sales figures over these months. Notably, the sales peaked in August, which could indicate a seasonal demand or successful marketing strategy during that period. However, the subsequent decline in September sales should be monitored to ensure it does not indicate a downward trend.
Treesap's performance in the Pre-Roll category has been more dynamic, with a notable improvement from 84th in June to 66th by September. This upward movement highlights a growing presence in this category, potentially driven by increased consumer interest or product diversification. In contrast, Treesap's entry into the Vapor Pens category in August, ranked at 90th, followed by a slight drop to 93rd in September, suggests a challenging market entry. The absence of ranking data for June and July indicates that Treesap was not in the top 30 brands, which could be a concern if the brand aims to establish a significant presence in this segment. This mixed performance across categories underscores the importance of strategic focus and market adaptation for Treesap in California.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in California, Treesap has shown a notable fluctuation in its rankings over the months from June to September 2025. Starting at rank 84 in June, Treesap improved significantly to rank 67 in July, although it slipped to 75 in August before climbing back to 66 in September. This volatility is contrasted with competitors like Lift Tickets, which maintained a relatively stable position, ranking between 55 and 61, and Blem, which experienced a downward trend from 36 in June to 62 in September. Despite these fluctuations, Treesap's sales trajectory shows a promising increase, particularly in September, where it outperformed its August figures. This suggests that while Treesap's rank may vary, its sales resilience indicates a potential for growth, especially as it competes against brands like Nasha Extracts and Rosin Tech, which have not broken into the top 60 ranks during this period.
Notable Products
In September 2025, Bubba Kush Shake (28g) emerged as the top-performing product for Treesap, achieving the number one rank in the Flower category with sales of 2112 units. The Orange Guava Infused Pre-Roll 2-Pack (2.4g) maintained a strong position, ranking second, a slight drop from its top rank in August. Meanwhile, Watermelon Infused Pre-Roll 2-Pack (2.4g) experienced a decline, moving from second to third place. New to the rankings, Mango Sorbet Infused Pre-Roll 2-Pack (2.4g) secured the fourth position. The Grand Daddy Purple Distillate Disposable (1g) also made its debut in the rankings, taking fifth place in the Vapor Pens category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
