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Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
5G (530 Grower) is stocked at 13 licensed dispensaries across California, with the deepest coverage in Sacramento, Marysville, Banning, Morro Bay, and Napa. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Category mix in September 2026 concentrated further into Flower at 61.74% share with 25.39% year-over-year growth and 26.88% month-over-month growth, while Vapor Pens held 30.00% share with 74.06% YoY expansion but a 20.19% MoM decline. Pre-Roll rose to 7.77% share despite a 9.07% YoY contraction as MoM sales surged 136.29%, and Beverage shrank to 0.50% share with a 96.66% YoY drop and an 89.49% MoM slide. With average price up 38.73% YoY to $22.05 and total brand sales up 11.15% YoY amid a 76.89% decline over 24 months, the pattern implies a pivot toward higher-value Flower offsetting volatility in Vapor Pens and a near-exit from Beverage.
These shifts reposition 5G (530 Grower) as a Flower-led brand in California, where rising share in Flower alongside a 26.88% MoM gain and a simultaneous 20.19% MoM pullback in Vapor Pens indicate supply or promotional reallocation toward SKUs that support the 38.73% YoY price increase. The 136.29% MoM spike in Pre-Roll despite a 9.07% YoY decline suggests tactical use of low-priced formats to maintain basket conversion, while the 96.66% YoY and 89.49% MoM declines in Beverage, combined with an unranked status in Beverage, imply de-prioritization of that category to stabilize margins and reduce category complexity.
Competitive Landscape
5G (530 Grower) sits at rank #33 in CA Beverage in September 2026 after sliding 13 positions year over year from #20, and dropping 18 spots from #15 three months ago, while its peak of #14 in April 2026 underscores how far the rank has retreated. In contrast, St Ides held at #1 year over year with a 15.3% sales lift, and CANN Social Tonics advanced from #9 to #5 alongside a 340.8% YoY sales increase; this divergence from peers who are holding or climbing suggests 5G (530 Grower)’s trajectory implies lost share of attention and distribution that will be hard to reverse without a near-term catalyst.
Notable Products
Watermelon Taffy Pre-Roll (1g) posted the standout move in September 2026 with a 174.7% MoM surge to rank 1, while Purple Runtz Pre-Roll (1g) followed with a 137.1% MoM rise at rank 2. Grape Pie (7g) fell 35.1% MoM to rank 8, and the GMO Fuel Live Resin Cartridge (1g) climbed 52.0% MoM to rank 5 as Mars OG Live Resin Cartridge (1g) gained 16.2% MoM at rank 6.
With two Pre-Roll SKUs occupying ranks 1 and 2 and three Vapor Pen SKUs in the top 7, the mix tilts away from Flower where two 7g offerings sit at ranks 3–4 and one 7g SKU declined 35.1% MoM to rank 8. This pattern implies 5G (530 Grower) is reallocating attention toward faster-cycling Pre-Rolls and Vapor Pens to capture momentum at the expense of larger-pack Flower.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
