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Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Vibations is stocked at 326 licensed dispensaries across Illinois, Maryland, and 2 other states, 132 of them in Illinois, with the deepest coverage in Chicago, East Peoria, Naperville, Addison, and Arlington Heights. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In July 2026, Vibations derived 98.92% share from Beverage with year-over-year growth of 26.22% and month-over-month growth of 12.65%, while Edible fell to 1.08% share with a -32.79% YoY decline and a -52.85% MoM drop. The brand’s overall YoY sales rose 25.04% alongside a -3.12% YoY average price change, and Beverage pricing at $17.08 contrasted with Edible’s $23.75, indicating mix-driven volume in lower-priced Beverage and compression in higher-priced Edible. The pattern implies Vibations is concentrating demand in Beverage, using price/pack architecture to expand volume while ceding Edible presence.
With Beverage holding rank 3 in Maryland and 98.92% category reliance, the +12.65% MoM Beverage rise against a -52.85% MoM Edible contraction signals deepening single-category positioning and reduced diversification. The 26.22% YoY Beverage lift outpacing the -32.79% YoY Edible slide, combined with a -3.12% YoY average price shift, points to a strategy favoring accessible Beverage formats over premiumized Edible offerings. The implication is a deliberate tilt toward Beverage-led scale where rank momentum can compound, while Edible becomes a niche tail that may require rationalization or a repositioned price-to-value proposition.
Competitive Landscape
Vibations sits at rank #3 in MD Beverage in July 2026, improving 1 position YoY from #4 but slipping 1 place from #2 over the past three months, while its historical peak was #1 in February 2025; Keef Cola held at #1 YoY and remains #1 now, and Sunnies by SunMed stayed at #2 YoY and is #2 currently with 61.5% YoY sales growth versus Dixie Elixirs dropping from #3 YoY to #5 with a 22.9% YoY sales decline; this pattern implies Vibations is stabilizing in the upper tier but needs share capture from #2 to reverse the recent quarter’s downshift.
Notable Products
THC/THCV 2:1 Tropical Punch Drink Mix 10-Pack (100mg THC , 50mg THCV) set the tone for July 2026 with a -16.4% month-over-month drop while holding rank 2, contrasting with Strawberry Lemonade Liquid Drink Mix 10-Pack (100mg) at rank 1 on a +47.1% surge and the 400mg Strawberry Lemonade variant advancing at +36.2% from rank 10. With eight of the top ten as Beverage mixes and three Strawberry Lemonade SKUs spanning two dosage tiers, the pattern implies Vibations is consolidating around flavor-led lemonade formats while THCV-forward formulas face demand elasticity.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
