.svg){kind=small}
Aug-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
West Coast Trading Co. has demonstrated a steady presence in the California concentrates market, maintaining a consistent ranking in the top 15 brands over the summer of 2025. In May and June, the brand held the 12th position but experienced a slight dip to 14th in July before recovering to 13th in August. This fluctuation suggests a resilient market strategy that allowed them to regain some ground despite the competitive nature of the concentrates category. The brand's performance in California is noteworthy, considering the market's size and the fierce competition among top brands.
However, it's important to note that West Coast Trading Co. did not appear in the top 30 brands in other states or provinces during this period, indicating a more localized success concentrated in California. This could be seen as a limitation in their market reach or a strategic focus on strengthening their presence in a key market. The brand's sales figures in California show a positive trend, with a notable increase from July to August, suggesting effective adaptation to market demands and possibly successful promotional efforts. This localized performance raises questions about their strategy in other regions and potential for expansion beyond California.
Competitive Landscape
In the competitive landscape of California's concentrates market, West Coast Trading Co. has maintained a relatively stable presence, although it faces significant competition from brands like Himalaya and Pistil Whip. Over the four-month period from May to August 2025, West Coast Trading Co. experienced a slight fluctuation in its ranking, moving from 12th to 14th and then back up to 13th. This indicates a consistent performance, albeit with room for improvement. In contrast, Himalaya started strong at 9th place but dropped out of the top 10 by August, while Pistil Whip showed a positive trend, climbing to 12th place by August. The sales trajectory for West Coast Trading Co. shows a gradual increase, suggesting a positive reception in the market, but the brand must strategize to surpass competitors like Rosin Tech, which also demonstrated competitive sales figures. Overall, West Coast Trading Co. remains a strong contender but must innovate to climb higher in the ranks amidst a dynamic competitive environment.
Notable Products
In August 2025, West Coast Trading Co.'s top-performing product was the Grand Daddy Purple Sugar (1g) in the Concentrates category, achieving the highest rank with sales of 939 units. Maui Wowie Sugar Wax (1g) also shared the top spot with identical sales figures. Moonbow Badder (1g) followed closely in second place with 849 units sold, showing strong performance but a slight dip from the top rank. Acapulco Gold Budder (1g) secured the third position with 760 units, maintaining a steady presence in the top ranks. Jack's Dream Sugar Wax (1g) rounded out the top four, with a notable improvement from previous months where it was not ranked, indicating a positive upward trend in sales.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
