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Sep-2025
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Overview
Market Insights Snapshot
Rosin Tech has shown a notable performance in the California market, particularly within the Concentrates category. Over the span from June to September 2025, the brand improved its ranking from 16th to 13th place, demonstrating a steady upward movement in a highly competitive market. This rise in rank is complemented by a consistent increase in sales, which suggests a growing consumer preference for Rosin Tech's offerings in this category. However, their performance in the Vapor Pens category was less stable, with fluctuating rankings from 69th to 77th, indicating potential challenges in maintaining market share. Despite this, Rosin Tech's presence in the top 100 for Vapor Pens shows they are still a relevant player, albeit with room for improvement.
In contrast, Rosin Tech's journey in the Pre-Roll category reflects a positive trajectory, moving from 90th to 68th place over the same period in California. This significant jump suggests a strategic focus that is paying off, potentially through product innovation or effective marketing strategies. Interestingly, while they did not break into the top 30 in the Pre-Roll or Vapor Pens categories, the upward movement in rankings indicates a positive reception among consumers. The absence of Rosin Tech from the top 30 in these categories could be seen as a gap in market penetration, but their progress hints at potential for future growth. This dynamic showcases Rosin Tech's capability to adapt and compete across different product categories, despite the competitive landscape.
Competitive Landscape
In the competitive landscape of the California concentrates market, Rosin Tech has shown a steady improvement in its ranking from June to September 2025, moving from 16th to 13th place. This upward trend in rank is indicative of its growing market presence and increasing sales, which have consistently risen over the months. Notably, Himalaya has maintained a relatively stable position, though it experienced a slight dip from 8th to 11th place, suggesting potential vulnerabilities that Rosin Tech could capitalize on. Meanwhile, Hashish House and West Coast Trading Co. have shown fluctuating ranks, with Hashish House improving its position, which could pose a challenge to Rosin Tech's ascent. Additionally, Loud + Clear saw a decline in rank from 12th to 14th, despite strong sales, indicating a competitive opportunity for Rosin Tech to further enhance its market share. Overall, Rosin Tech's consistent sales growth and improved ranking suggest a positive trajectory, positioning it well against its competitors in the California concentrates sector.
Notable Products
In September 2025, Rosin Tech's top-performing product was the Rolex OG Hash Infused Pre-Roll, leading the sales with 975 units sold. Following closely, the Super Papaya Haze Hash Infused Pre-Roll secured the second position. Notably, the Papaya Gas Hash Infused Pre-Roll climbed to the third spot from fifth in August, indicating a rising trend in popularity. The Green Label - Sour Guava Cold Cure Rosin was ranked fourth, maintaining a strong presence in the concentrates category. Blushberry Jam Live Rosin Disposable dropped to fifth place from fourth in August, suggesting a slight decrease in demand for vapor pens.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
