Apr-2025
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Overview
Market Insights Snapshot
Rosin Tech has shown a noteworthy performance in the Concentrates category in California. The brand has climbed from the 15th position in January 2025 to the 11th by April 2025. This upward movement indicates a strengthening presence in the market, driven by a consistent increase in sales from $215,486 in January to $328,500 by April. Such growth is indicative of an expanding consumer base and potentially enhanced market strategies. However, in the Edible category, Rosin Tech has not been able to secure a spot in the top 30 until April, where it debuted at the 70th position. This suggests that while the brand is making strides in Concentrates, there is room for improvement in their Edible offerings.
In the Pre-Roll category, Rosin Tech's performance in California has been less prominent, with rankings at 89th and 94th in March and April 2025, respectively. This indicates a decline in their standing within this category, which may require strategic adjustments to regain traction. The absence of Rosin Tech from the top 30 in both January and February further highlights the competitive challenges faced in this segment. Overall, while Rosin Tech is gaining momentum in Concentrates, they face significant competition in other categories, underscoring the need for targeted efforts to enhance their market position across all product lines.
Competitive Landscape
In the competitive landscape of the California concentrates market, Rosin Tech has shown significant upward momentum from January to April 2025. Initially ranked 15th in January, Rosin Tech climbed to 11th by April, indicating a positive trend in market presence and consumer preference. This improvement in rank is accompanied by a notable increase in sales, particularly in April, where Rosin Tech's sales surged, closing the gap with competitors like Community Cannabis, which experienced fluctuating sales and a slight drop in rank from 10th in March to 12th in April. Meanwhile, ABX / AbsoluteXtracts maintained a steady position around the 10th rank, with a consistent rise in sales, suggesting a stable consumer base. In contrast, WVY experienced a dip in rank from 6th in March to 9th in April, despite strong sales figures earlier in the year. Rosin Tech's ascent in rank and sales highlights its growing influence and suggests a strategic positioning that could potentially challenge higher-ranked competitors in the near future.
Notable Products
In April 2025, Rosin Tech's top-performing product was Candied Oranges Cold Cure Live Rosin (1g) in the Concentrates category, climbing to the number one spot with sales reaching 1656 units. This product showed a significant improvement from its third-place ranking in March. The second position was held by Green Label - Capitol Kush Rosin (1g), which saw a slight dip from its previous top ranking in March. Notably, Angel Runtz Hash Infused Pre-Roll (1g) made its debut in the rankings at third place, indicating a strong market entry. Green Label - Juice Box Cold Cure Rosin (1g) and Green Label - Blackberry Runtz Cold Cure Rosin (1g) rounded out the top five, with Juice Box maintaining its fourth-place ranking from the previous month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.