Oregon Cannabis Sales
Sep, 2025
Overview
Oregon’s cannabis market continues to demonstrate resilience, with total sales for September 2025 reaching $74.5 million. Over the past year, the market has experienced modest fluctuations, with a year-over-year sales decline of 5.2% and a month-over-month dip of 7.5%. Despite these contractions, Oregon maintains a robust consumer base, with over 6.1 million units sold in September 2025. Average item prices have trended downward, now at $12.16, reflecting ongoing price compression and competitive dynamics among retailers and producers.
Pricing pressure is a defining feature of Oregon’s market. The average item price has dropped from $13.76 in September 2024 to $12.16 a year later, a decrease of nearly 12%. This trend is consistent with Oregon’s reputation for being one of the most price-competitive cannabis markets in the country, driven by high supply and mature retail infrastructure. While lower prices benefit consumers, they present margin challenges for operators.
Sep, 2025
Sales
Year Over Year
Growth
Market Comparison
Oregon’s cannabis market is mid-sized compared to other mature U.S. states. With $74.5 million in September 2025 sales, Oregon trails larger markets like California ($298.1 million), Michigan ($255.1 million), and Illinois ($146.1 million), but is comparable to Colorado ($93.7 million) and Washington ($89.9 million). Oregon’s average item price of $12.16 is among the lowest nationally, second only to Washington ($11.82), and well below states like New York ($32.00) and New Jersey ($31.29).
Growth rates in Oregon are slightly negative, with a -5.2% year-over-year sales change, mirroring trends in other mature markets such as Colorado (-6.8%) and Washington (-7.9%). However, Oregon’s unit sales are up 7.3% year-over-year, indicating that lower prices are driving higher volume consumption.
Oregon Weed Prices
Category Performance
A standout category in Oregon is Pre-Rolls, which defies the overall market’s downward trend. Pre-Rolls posted $11.85 million in sales for September 2025, with a 1.1% year-over-year growth—notable in a market where most categories are declining. Unit sales for Pre-Rolls surged 15.8% year-over-year, indicating strong consumer demand, even as average prices fell to $6.96.
Within Pre-Rolls, the Connoisseur / Infused segment is particularly dynamic, boasting 40% year-over-year sales growth and an 86.7% increase in units sold. This segment’s popularity is driven by innovative products and a willingness among consumers to pay a premium for enhanced experiences. The top brands in this segment are:
Top Cannabis Brands in Oregon
Product Category Market Share In Oregon
Historical Cannabis Sales In Oregon
Oregon Cannabis Reports

Understanding the recent sales declines in legacy cannabis markets

The Oregon market industry report
Oregon Cannabis News
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A look at last year's 4/20
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