Headset Blog
Stay up-to-date on everything happening in the cannabis economy.

Two Years In: Winners, Losers, and the Brands Reshaping New York Cannabis
An analysis of 24 months of brand sales rankings in New York's legal cannabis market reveals a story of rapid growth, surprising upstarts, and some painful declines.

Metadata: Which cannabis products dominate the market?
Metadata dashboards allow subscribers to explore product traits and learn how products and brands are growing and gaining market share.

Cannabis Market Overview December 2020
We take a look at key metrics from the previous month such as total sales, brand concentration, and basket data across 12 states and provinces.

Using data to get into the cannabis industry
Regardless of where you want to enter the cannabis industry, data can help position your business for success.

Top cannabis products for the holidays
We look at sales trends and the top cannabis products of Christmas 2019 in the US and Canada to help you prepare for this year's demand.

The impact of COVID-19 on cannabis retailers
We explore how COVID-19 has impacted cannabis sales and consumer purchasing behaviors in Canada and the US.

What the MORE Act means for the cannabis industry
Learn about the MORE Act, what this Act means for the cannabis industry, and how data can help you stay informed.

Customer segmentation in cannabis retail
Learn how you can create customized marketing campaigns that target specific customer segments with segmentation dashboards in Retailer Premium.

Cannabis Market Overview November 2020
We take a look at key metrics from the previous month such as total sales, brand concentration, and basket data across 11 states and provinces.

Creating successful cannabis discounts for the holidays
We show you how to measure the success of your discounts to prepare for upcoming holiday promotions.

Market projections for cannabis legalization: AZ, MT, NJ, & SD
Arizona, Montana, New Jersey, and South Dakota just legalized adult-use cannabis and we're excited to share our first market projections.

The need for data in the cannabis industry with Cy Scott
CEO Cy Scott talks about the fast-growing cannabis industry and the importance of applying data to your business strategy.

Cannabis Market Overview October 2020
A monthly overview of key metrics across 11 legal cannabis markets.

The role of data in your cannabis business plan
Learn how data from our Retailer tools and dashboards can help your day-to-day cannabis retail operations, saving you time and money.
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How to use data to manage a dispensary
Run an efficient cannabis retail operation with help from Retailer Premium, with data to help you determine strategies to succeed in the market.

Cannabis marketing guide: How to plan successful promotions
Learn how Retailer Premium can help you better plan your marketing efforts and promotions this holiday season.

Insights Pricing Dashboards: Understand cannabis pricing trends
Understand pricing trends within the cannabis industry and learn how those trends are impacting sales with these new cannabis pricing dashboards.
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Cannabis Market Overview September 2020
A monthly overview of key metrics across 11 legal cannabis markets.

Headset cannabis data: Liz Connors explains why we're the best for your business
Our Director of Analytics, Liz Connors, explains why Headset's data is the most advanced and reputable in the cannabis industry.

Oregon flower pricing trends
Learn how the COVID-19 pandemic has impacted flower pricing and sales in Oregon.
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Market Interview: Meet Phil McDonald
Headset teammate Phil McDonald talks about what's impacting the Canadian cannabis market.
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Market Interview: Meet Jocelyn Sheltraw
Meet Jocelyn Sheltraw, our leader in exploring new markets. We spoke to her about what's impacting legal cannabis.
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Does flavor impact cannabis beverage & edible sales?
In today’s blog post, we will be examining the variety of flavors in the Edible and Beverage categories. In the past month, the Edible and Beverage ca
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Market Interview: Meet Andrew Fuller
Meet Andrew Fuller, our fearless leader in our East coast cannabis markets. Hear from him directly on what's impacting legal cannabis.

Examining the impact of multi-packs on cannabis pre-roll sales
Dive into the Pre-Roll category in the US to understand how multi-packs impact category sales.

Retailer Starter Pack: Open your dispensary with confidence
Your playbook to a successful opening. Get the answers you need with access to key data points to build a successful business, before the doors open.

Leverage cannabis consumer insights for Alberta in real-time
You can do all the same things with Alberta Insights, but now with up-to-the-minute, real-time market data and consumer trends.

Insights Premium Add-ons: Cannabis Demographics & Basket Analysis
Start leveraging our new Basket Analysis & Demographics add-ons to learn more about the cannabis consumer and optimize your revenue drivers.

Introducing the Insights Inventory Dashboard
The purpose of this dashboard is to give the Insights Premium subscribers the ability to review the inventory in the marketplace.

Cannabis shopping times impacted by COVID: A look at Nevada
Nevada is one of many markets that are shifting popular shopping times during COVID-19. Find out what's changed in this blog post.

A look into how COVID-19 affected 4/20 cannabis sales
This year 4/20 celebrations looked significantly different as COVID-19 regulations forced the cancelation of public gatherings and prevented

Webinar Q&A: Demographics & COVID-19: Who is buying what?
We hope you enjoyed our webinar on 05/20/20. Here you'll find a compiled list of questions and answers.

Insights Dashboards: Get a sense of the effects of COVID-19
The two dashboards will be located in our Insights Premium platform and will provide you with a robust view of the effects of COVID-19.
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