Jul-2024
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Overview
Market Insights Snapshot
5Th House Farms has shown a steady presence in the Vapor Pens category in Washington. The brand maintained a consistent ranking around the mid-20s, holding the 24th and 25th positions from April to July 2024. Despite a slight dip in sales from June to July, dropping from $242,891 to $218,893, the brand's ability to stay within the top 30 indicates a stable market presence. However, the lack of higher rankings suggests potential areas for growth within this category and state.
Notably, 5Th House Farms did not make it into the top 30 brands in any other state or category during this period. This absence highlights a significant opportunity for the brand to expand its footprint beyond Washington and diversify its product offerings. The brand's consistent performance in a single category and state could be a foundation for broader market penetration if strategic efforts are made to tap into new regions and categories.
Competitive Landscape
In the competitive landscape of vapor pens in Washington, 5Th House Farms has shown a consistent presence, maintaining a rank around the mid-20s over the past few months. Despite a slight dip from 24th to 25th place in July 2024, their sales figures have remained relatively stable, indicating a loyal customer base. However, competitors like Optimum Extracts (WA) and Slusheez have demonstrated stronger upward trends. Optimum Extracts, for instance, has consistently ranked higher, fluctuating between 22nd and 26th place, while Slusheez made a notable leap from outside the top 20 to 23rd place by July. Additionally, Two Heads Co. and Herb's Oil have also shown significant improvements, with Two Heads Co. rising from 38th to 26th place and Herb's Oil maintaining a steady position around the high 20s. These trends suggest that while 5Th House Farms has a stable market position, there is increasing competition from brands that are rapidly gaining traction, which could impact their future rank and sales if not addressed strategically.
Notable Products
In July 2024, the top-performing product from 5Th House Farms was Pineapple Express Distillate Cartridge (1g) in the Vapor Pens category, securing the first rank with notable sales of 1460 units. Blue Dream Live Resin Cartridge (1g) maintained its strong performance, ranking second, though its sales slightly decreased to 1329 units from the previous month. Runtz Live Resin Cartridge (1g) entered the rankings at third place, showcasing a significant rise. Wedding Cake Live Resin Cartridge (1g) followed closely, ranking fourth. Gorilla Glue #4 Distillate Cartridge (1g) remained consistent, holding the fifth position as it did in June 2024.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.