Herb's Oil

Data Snapshot: Apr 04, 2024
Herb's Oil Cannabis Brand Logo
$100K+

Mar-2024

Sales

Strong Growth

Trend

6-Month

75

Product Count

SKUs

Herb's Oil

Overview

Markets

Herb's Oil Locations

Product Trends

Herb's Oil Categories

Herb's Oil Sales

Market Insights Snapshot

Herb's Oil Historical Sales by Category

In the Washington market, Herb's Oil has shown a notable presence in both the Concentrates and Vapor Pens categories, albeit with varying degrees of success. For Concentrates, the brand's ranking improved from 97th in December 2023 to 86th in February 2024, indicating a positive trajectory, although it failed to secure a spot in the top 30 brands for any of the months observed. This movement suggests a growing interest or improved market strategies in this category, but still highlights the brand's struggle to break into the higher echelons of the market. Conversely, in the Vapor Pens category, Herb's Oil has maintained a strong position within the top 30 brands from December 2023 through March 2024, peaking at 29th place. This consistency not only underscores the brand's solid footing in the Vapor Pens market but also its potential for further growth, especially considering the increase in sales from $163,565 in December 2023 to $215,302 in March 2024.

While Herb's Oil's performance in the Concentrates category in Washington leaves room for improvement, its achievements in the Vapor Pens segment are commendable. The steady improvement in rankings for Concentrates, despite not breaking into the top tier, could indicate underlying potential or a niche consumer base that the brand could further capitalize on with targeted strategies. On the other hand, the Vapor Pens category showcases the brand's ability to maintain and slightly improve its standing among stiff competition, highlighted by a consistent top 30 ranking and increasing sales figures. This suggests that Herb's Oil has effectively tapped into the consumer demand within this segment, making it a key area for potential expansion or further market penetration efforts. The contrasting performances across these categories provide valuable insights into the brand's market dynamics and areas for strategic focus.

Mar-2024 Rank
Concentrates
Vapor Pens
29
Herb's Oil

Competitive Landscape

In the competitive landscape of the Vapor Pens category in Washington, Herb's Oil has shown a notable upward trajectory in its rankings over the recent months, moving from 34th in December 2023 to 29th by March 2024. This improvement in rank is indicative of a growing consumer preference and increasing sales, with Herb's Oil outpacing several competitors. Notably, Leafwerx experienced a decline, dropping from 17th to 27th place in the same period, despite starting significantly ahead. Similarly, Balance saw a decrease in rank from 19th to 30th, showcasing a more pronounced downward trend compared to Herb's Oil. On the other hand, Tasty Terps remained relatively stable but still fell behind Herb's Oil by the end of March 2024. These movements highlight Herb's Oil's resilience and potential for growth within the competitive Vapor Pens market in Washington, suggesting a positive outlook for its sales and market position.

Herb's Oil market ranking for WA Vapor Pens

Herb's Oil

Notable Products

In Mar-2024, Herb's Oil saw Blackberry Kush Distillate Cartridge (1g) leading its sales with a total of 2077 units, marking it as the top-performing product. Following closely behind, Purple Punch Distillate Cartridge (1g) and Maui Waui PHO Cartridge (1g) secured the second and third positions, respectively, showcasing a strong preference for vapor pen products among consumers. Notably, Purple Punch Distillate Cartridge (1g) made a significant leap from not being ranked in the previous months to the second position in March. Similarly, Maui Waui PHO Cartridge (1g) also saw a remarkable entry into the rankings, directly claiming the third spot. This shift in rankings indicates a dynamic change in consumer preferences, with vapor pens gaining increased popularity within Herb's Oil offerings.

Product Rank
Category
Dec-2023
Jan-2024
Feb-2024
Mar-2024
Blackberry Kush Distillate Cartridge (1g)
Vapor Pens
5
>5
3
1
Purple Punch Distillate Cartridge (1g)
Vapor Pens
>5
>5
1
2
Maui Waui PHO Cartridge (1g)
Vapor Pens
>5
>5
2
3
Sour Diesel Distillate Cartridge (1g)
Vapor Pens
>5
>5
>5
4
AK-47 Distillate Cartridge (1g)
Vapor Pens
3
>5
4
5
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