Data Snapshot: Sep 06, 2026
$100K+

Aug-2026

Sales

Neutral

Trend

6-Month

67

Product Count

SKUs

$27.45

Avg Price

-34.5%

YoY Sales Change

-15.3%

YoY Price Change

Aeterna

Where to Buy

Aeterna is stocked at 54 licensed dispensaries across New York, with the deepest coverage in New York, Brooklyn, Queens, Buffalo, and Hudson. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

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Aeterna Sales

Market Insights Snapshot

Aeterna Historical Sales by Category

Aeterna’s category mix in August 2026 is concentrated in Flower at 70.68% share, where sales fell 41.95% year over year and 5.48% month over month, while Pre-Roll climbed to 22.19% share with a 27.28% month-over-month increase despite a 25.36% year-over-year decline. Concentrates hold 7.14% share with a 454.46% year-over-year surge but a 22.58% month-over-month pullback, and the brand’s average price dropped 15.30% versus last year as overall brand sales declined 34.54% year over year. With Flower ranked 67th in New York, the combined pattern of a shrinking core category, accelerating Pre-Roll mix, and volatile Concentrates implies Aeterna is shifting away from a Flower-led model toward a broader, lower-priced portfolio to stabilize volume.

The mix shifts suggest a repositioning toward value-accessible formats and trial-friendly SKUs: Pre-Roll’s 27.28% month-over-month rise and growing 22.19% share offset part of Flower’s 5.48% month-over-month decline at 70.68% share, while the 454.46% year-over-year expansion in Concentrates at 7.14% hints at selective premium experimentation despite a 22.58% monthly dip. Given the 15.30% lower average price alongside a 34.54% year-over-year sales decline and a 67th rank in New York Flower, the brand’s near-term positioning points to capturing incremental trips via Pre-Roll while using targeted Concentrates to differentiate, with Flower serving as a base that requires price-pack architecture or assortment pruning to prevent further share erosion.

Aug-2026 Rank
Concentrates
Flower
Pre-Roll
40
67
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Flower
70.7%
$43.95
-41.9%
-5.5%
Pre-Roll
22.2%
$12.21
-25.4%
+27.3%
Concentrates
7.1%
$32.89
+454.5%
-22.6%
Aeterna

Competitive Landscape

Aeterna sits at rank #67 in New York Flower in August 2026, down 29 positions year over year from #38 and slipping 18 spots since May 2026 from #49, while also standing far below its peak at #22 from August 2024; by contrast, Find. moved from #6 to #1 and Leal rose from #7 to #2, indicating competitors are consolidating top-tier share even as Rolling Green Cannabis fell from #2 to #5 alongside a 36.1% year-over-year sales decline, so Aeterna’s trajectory from #49 to #67 quarter-over-quarter and #38 to #67 year over year implies a slide out of the consideration set that will be hard to reverse without a distribution or pricing reset.

Aeterna market ranking for NY Flower

Aeterna

Notable Products

Anytime Blend Pre-Roll (1g) delivered the standout movement in August 2026 with a +252.97% MoM surge and a leap to rank 2, while Gelato 33 Pre-Roll (1g) fell -59.95% and slid to rank 8. Four of the top ten are Pre-Roll SKUs, and two Flower entries—Garlic Runtz (3.5g) at +88.33% to rank 4 and Lemon Haze (3.5g) at +75.35% to rank 5—rose even as Apple Fritter (3.5g) declined -16.17% to rank 6. Jelly Rancher Pre-Roll (1g) held rank 1 with +39.76% MoM, indicating Pre-Rolls concentrate velocity at the top while volatility deepens within the Gelato 33 variants. The pattern implies Aeterna is consolidating around fast-turn Pre-Rolls while selectively scaling energizing Flower strains, shifting mix toward sessionable formats and away from legacy Gelato-led SKUs.

Product
Category
Apr-2026
May-2026
Jun-2026
Jul-2026
Aug-2026
MoM %
Jelly Rancher Pre-Roll (1g)
Pre-Roll
>10
>10
5
1
1
+39.8%
Anytime Blend Pre-Roll (1g)
Pre-Roll
>10
>10
>10
7
2
+253.0%
Nighttime Blend Pre-Roll (1g)
Pre-Roll
>10
>10
>10
>10
3
Garlic Runtz (3.5g)
Flower
>10
4
4
6
4
+88.3%
Lemon Haze (3.5g)
Flower
>10
>10
8
8
5
+75.3%
Apple Fritter (3.5g)
Flower
3
5
3
3
6
-16.2%
Gelato 33 Infused Pre-Roll 5-Pack (2.5g)
Pre-Roll
7
7
6
4
7
-13.3%
Gelato 33 Pre-Roll (1g)
Pre-Roll
1
1
1
2
8
-59.9%
Jelly Rancher (3.5g)
Flower
>10
>10
>10
>10
9
Lemon Haze Crumble (1g)
Concentrates
>10
>10
>10
>10
10
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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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