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Nov-2025
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Overview
Market Insights Snapshot
In the state of Massachusetts, Ahh has experienced notable fluctuations in the Edible category rankings over the past few months. Starting from a rank of 29 in August 2025, the brand saw an improvement to rank 23 in September, before slightly dropping to 24 in October, and eventually returning to the 29th position in November. This movement indicates a volatile presence in the market, suggesting that while Ahh has potential, it faces stiff competition. Despite these ranking shifts, the sales figures show a consistent trend, peaking in October before a decline in November, which may suggest seasonal or competitive influences impacting performance.
Interestingly, the fluctuation in rankings for Ahh in the Edible category within Massachusetts highlights a competitive landscape where staying within the top 30 is a challenge. The absence of any months where Ahh fell completely out of the top 30 suggests resilience, but the return to rank 29 in November indicates that maintaining a higher rank requires sustained effort and possibly strategic adjustments. This dynamic is critical for stakeholders to understand as it underscores the challenges of maintaining market share in a competitive category. The data points to the importance of monitoring both internal strategies and external market factors to sustain and improve brand positioning.
Competitive Landscape
In the Massachusetts edible cannabis market, Ahh has shown a dynamic performance over the past few months. From August to November 2025, Ahh's rank fluctuated, starting at 29th, improving to 23rd in September, then slightly dropping to 24th in October, and finally settling back at 29th in November. This fluctuation indicates a competitive landscape where Ahh is striving to maintain its position amidst strong contenders. Notably, Jams consistently outperformed Ahh, maintaining a higher rank, peaking at 22nd in September. Meanwhile, Cannatini and Harbor House Collective both experienced more significant rank volatility, with Cannatini dropping to 30th in November. Ahh's sales figures saw a peak in October, which suggests a potential for growth if the brand can capitalize on its upward momentum during that period. Overall, Ahh's performance reflects a competitive but promising position in the Massachusetts edible market, with opportunities to climb the ranks by leveraging its sales momentum.
Notable Products
In November 2025, the top-performing product from Ahh was the Sexy Sativa Raspberry Revive Dark Chocolate Rosin Bar 20-Pack, which climbed to the number one rank with sales of 584 units. The Caramel Crush Milk Chocolate Rosin Bar 20-Pack dropped to the second position, despite being the top seller in October. The Atlantic Bliss CBD/THC 2:1 Hybrid Artisan Sea Salt & Sea Moss Dark Chocolate 20-Pack moved up to third place, maintaining a steady presence in the top five. The THC/CBN 4:1 Serene Dreams Dark Chocolate Blueberry Vanilla 20-Pack slipped to fourth, continuing a downward trend from its peak in September. Finally, the THC/CBG/THCV 4:2:1 Sky High Chai Cinnamon & Cardamom Milk Chocolate Bar re-entered the rankings at fifth place, showing some recovery after being unranked in October.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
