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Oct-2025
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Overview
Market Insights Snapshot
In the state of Illinois, Alchemy (Ieso) has shown a commendable performance in the Concentrates category, maintaining a consistent presence in the top 10 over the past few months. Notably, they achieved their highest rank in September 2025, climbing to 4th position, before slightly dropping to 5th in October. This movement suggests a strong and competitive stance within this category. In contrast, their performance in the Edible category has been more volatile, with rankings improving from 37th in July to 27th in September, before a slight dip to 30th in October. The fluctuation indicates potential growth opportunities in the Edible space, although they remain outside the top 30 in some months, highlighting room for improvement.
Alchemy's presence in the Topical category has been relatively stable, consistently holding the 4th position until October, where they did not appear in the top 30 rankings. This absence could indicate a strategic shift or a decrease in sales momentum. Meanwhile, in the Vapor Pens category, Alchemy has experienced some variability, moving from 22nd in July to 28th in August, then rebounding to 21st in September before settling at 23rd in October. This trend suggests a competitive environment in the Vapor Pens category, with Alchemy managing to maintain a foothold within the top 30. Despite the challenges, the brand's ability to navigate these fluctuations demonstrates resilience and a potential for strategic growth in the Illinois market.
Competitive Landscape
In the competitive landscape of vapor pens in Illinois, Alchemy (Ieso) has experienced fluctuating rankings over the past few months, indicating a dynamic market position. In July 2025, Alchemy (Ieso) was ranked 22nd, but it saw a dip to 28th in August, before recovering to 21st in September and slightly dropping to 23rd in October. This volatility suggests challenges in maintaining a consistent market presence amidst strong competition. Notably, brands like High Supply / Supply and Good News have consistently ranked higher, although High Supply / Supply experienced a significant drop from 15th to 22nd in October, indicating potential market shifts. Meanwhile, Kanha / Sunderstorm and Breeze Canna have shown more stable rankings, suggesting steadier sales performance. For Alchemy (Ieso), these insights highlight the need to strategize effectively to capture market share and improve sales consistency in the competitive Illinois vapor pen market.
Notable Products
In October 2025, the top-performing product for Alchemy (Ieso) was the CBD/THC 20:1 Orange Pineapple Healing Gummies 20-pack, achieving the number 1 rank with sales of 2,376 units. This product improved its position from rank 3 in August and rank 2 in September. The CBD/CBG/THC 3:2:1 Cranberry Lime Gummies 20-Pack followed closely, climbing to rank 2 from rank 5 in September, with sales reaching 1,827 units. The Hot Cakes Distillate Cartridge maintained a consistent performance, holding the 3rd rank for October with 1,675 units sold. New entries in the rankings include the CBD/THC 8:1 Dragonfruit Gummies and Deep Sleep- CBN/THC 10:1 Cherry Gummies, securing the 4th and 5th positions respectively.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
