Market Insights Snapshot
In the state of Illinois, Alchemy (Ieso) has had varied performance across different categories. The brand has shown consistent presence in the Concentrates category, improving its ranking from 9th in July 2023 to 6th in September 2023, before experiencing a slight dip to 8th in October 2023. However, in the Pre-Roll category, Alchemy (Ieso) did not rank in the top 20 for August, September, and October 2023, indicating room for improvement in this category.
On the other hand, Alchemy (Ieso) has shown resilience in the Vapor Pens category, despite fluctuating rankings. The brand started at the 20th position in July 2023, fell to 26th in August, and rebounded to 19th in October 2023. Interestingly, the brand's sales in this category have shown an upward trend, with October 2023 sales surpassing the July 2023 figures, despite the fluctuating rankings. This suggests a solid customer base and potential for further growth in the Vapor Pens category.
In the Vapor Pens category in Illinois, Alchemy (Ieso) has shown a consistent presence in the top 20 brands over the period from July to October 2023. While Alchemy (Ieso) saw a dip in rank from 20th to 26th between July and August, it recovered to 19th place by October. This trend is mirrored in their sales, which also dipped in August but rebounded by October. In comparison, Redbud Roots and Aeriz both fell out of the top 20 in certain months, indicating less consistent performance. Crystal Clear and Lula's maintained a higher rank than Alchemy (Ieso) throughout the period, with Lula's consistently ranking higher and Crystal Clear showing a significant improvement in rank from 22nd to 16th. However, it's worth noting that Alchemy (Ieso)'s October sales were higher than both Redbud Roots and Aeriz, suggesting a positive upward trend.
In October 2023, Alchemy (Ieso)'s top-performing product was the Venom OG Live Resin Cartridge (1g) from the Vapor Pens category, with an impressive 1607 units sold. Following closely in second place was the Monkey Spunk Live Resin Cartridge (1g), also from the Vapor Pens category. The third spot was held by Oh Snap! Live Resin Cartridge (1g), another Vapor Pens product. The fourth top-selling product was the New York Mayhem Cured Resin (1g) from the Concentrates category. Finally, the Colombian Haze Live Resin Cartridge (1g) rounded out the top five, marking a strong month for the Vapor Pens category. The rankings for these products were not available in the previous months.