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Dec-2024
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Overview
Market Insights Snapshot
In Illinois, Alchemy (Ieso) has shown a dynamic performance across various cannabis categories, with notable fluctuations in their rankings. In the Concentrates category, Alchemy (Ieso) experienced a positive trend, climbing from the 9th position in October 2024 to the 6th position by December 2024, indicating a strengthening foothold in this segment. This upward movement is accompanied by a significant increase in sales, reaching $402,411 by the end of the year. However, in the Edible category, Alchemy (Ieso) consistently remained outside the top 30 brands, although there was a slight increase in sales over the months, which might suggest potential for future growth if the trend continues.
The Vapor Pens category also showcased an interesting trajectory for Alchemy (Ieso) in Illinois. While starting at the 34th position in September 2024, the brand managed to improve its ranking to the 31st position by December 2024. This improvement in ranking is accompanied by a substantial increase in sales, suggesting a growing consumer preference for their vapor pen products. Despite not breaking into the top 30, the upward movement in both sales and rankings might signal a promising opportunity for Alchemy (Ieso) to enhance its market presence in this category. The overall performance across these categories highlights areas of strength and opportunities for further growth and market penetration.
Competitive Landscape
In the competitive landscape of the Illinois concentrates market, Alchemy (Ieso) has experienced notable fluctuations in its rank over the last few months, indicating a dynamic market presence. Starting in September 2024 at rank 7, Alchemy (Ieso) saw a dip to rank 9 in October, before climbing back to rank 6 by December. This upward trajectory in rank aligns with a significant increase in sales from November to December, suggesting a positive response to market strategies or product offerings. In contrast, Nature's Grace and Wellness experienced a decline from rank 6 in September to rank 9 in December, highlighting potential challenges in maintaining market share. Meanwhile, Ozone maintained a relatively stable position, consistently ranking within the top 5, which underscores its strong market presence. Bedford Grow showed volatility, peaking at rank 2 in October before settling at rank 5 in December, while Revolution Cannabis mirrored a similar pattern to Alchemy (Ieso), ending the year at rank 8. These shifts suggest that while Alchemy (Ieso) is gaining momentum, it faces stiff competition from established brands, necessitating strategic initiatives to sustain and enhance its market position.
Notable Products
In December 2024, the top-performing product from Alchemy (Ieso) was the CBD/THC 20:1 Orange Pineapple Healing Gummies 20-pack, which climbed to the number 1 rank in the Edible category, achieving sales of 1853 units. This product showed a consistent upward trend from October and November, where it ranked 4th and 2nd respectively. The Blueberry Pancakes Cured Resin entered the rankings in December, securing the 2nd position in the Concentrates category with notable sales. Meanwhile, the CBN/THC 5:1 Black Raspberry Gummies 20-Pack experienced a drop from 1st in November to 5th in December. The CBD/CBG/THC 3:2:1 Cranberry Lime Gummies maintained its 4th position from the previous month, indicating stable performance.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
