.svg){kind=small}
Jun-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Altitude East (Treatments Unlimited LLC) has demonstrated a notable performance in the Flower category across Massachusetts. The brand started strong with a 5th place rank in March 2024, but experienced a gradual decline to 8th place by June 2024. This downward trend in ranking is accompanied by a decrease in sales, from approximately $1.89 million in March to just over $1.04 million in June. The consistent presence within the top 10, despite the decline, suggests that Altitude East maintains a significant foothold in the Massachusetts Flower market, though the brand may need to address the factors contributing to this sales drop to regain higher rankings.
Interestingly, Altitude East did not appear in the top 30 brands for any other state or category, which can be seen as a limitation in their market penetration and category diversification. This absence highlights potential areas for growth, as expanding into other states or categories could provide new revenue streams and reduce dependency on the Massachusetts Flower market. The brand's performance within Massachusetts indicates a strong product offering in a competitive market, but broader geographical and categorical expansion could be key to sustaining long-term growth and stability.
Competitive Landscape
In the competitive landscape of the Flower category in Massachusetts, Altitude East (Treatments Unlimited LLC) has experienced a notable decline in rank and sales over the past few months. Starting from a strong position at rank 5 in March 2024, the brand has slipped to rank 8 by June 2024. This downward trend is accompanied by a significant decrease in sales, from over $1.8 million in March to just over $1 million in June. In contrast, competitors such as Glorious Cannabis Co. have shown a positive trajectory, climbing from rank 15 in March to rank 7 in June, with sales increasing from approximately $760,000 to over $1.1 million. Similarly, Road Tripper has maintained a strong position, fluctuating between ranks 5 and 7, and consistently achieving higher sales figures compared to Altitude East. The consistent performance of Shaka Cannabis Company and the improvement of Happy Valley further highlight the competitive pressures faced by Altitude East. These trends suggest that Altitude East needs to re-evaluate its strategies to regain its market position and reverse the declining sales trajectory in the Massachusetts Flower category.
Notable Products
In June 2024, the top-performing product for Altitude East (Treatments Unlimited LLC) was Cotton Candy Cookies (3.5g) in the Flower category, maintaining its number one rank from the previous month with sales of $4146. TT Sprinkles (3.5g), also in the Flower category, secured the second position, consistent with its rank in May 2024. Wicked Runtz (3.5g) saw a significant rise, reaching the third spot after not being ranked in May. Platinum Garlic (3.5g) climbed to fourth place, marking its return to the top five. Captain's Catch (3.5g) dropped to the fifth position, down from its previous fifth-place ranking in May, reflecting a decrease in sales performance.
Top Selling Cannabis Brands
