Market Insights Snapshot
The cannabis brand Cheech & Chong's has shown varied performance across different categories and states. In the state of Colorado, the brand doesn't appear in the top 20 for the Flower and Pre-Roll categories in the months of June, July, and August 2023. However, in September, they made a significant leap in the Flower category with sales of $16,260. This could potentially indicate a strategic shift or a successful marketing campaign, but further data would be required to confirm this.
Meanwhile, in Nevada, Cheech & Chong's has consistently ranked in the top 20 in both the Flower and Pre-Roll categories. Notably, there was a significant improvement in the Pre-Roll category, moving from rank 34 in July to 15 in September 2023. This upward movement is mirrored by an increase in sales from $76,591 in July to $149,590 in September. The Flower category, however, saw a slight dip in rankings and sales in September. The reasons behind these trends could be varied and are worth exploring further.
Competitive Landscape
In the Pre-Roll category in Nevada, Cheech & Chong's has seen a significant upward trajectory in its ranking, moving from 34th place in July 2023 to 15th place in September 2023. This improvement in rank indicates a positive growth trend in sales, outperforming several competitors. For instance, Cookies experienced a drop in rank from 19th to 14th, while Green Life Productions saw a slight improvement from 28th to 17th. Interestingly, TRYKE, which was ahead of Cheech & Chong's in June and July, fell to 16th place in September. Meanwhile, Tyson 2.0 made a significant leap from 44th to 13th place. It's worth noting that a missing rank for any month indicates that the brand was not among the top 20 in that month.
Notable Products
In September 2023, Cheech & Chong's top-performing product was the 'Drooler Pre-Roll 5-Pack (2.5g)', with sales reaching 1035 units. It climbed from the third position in August to the top spot. The 'Love Machine Pre-Roll 5-Pack (2.5g)' came in second, though it was not in the top five in the previous months. The 'Drooler (3.5g)' dropped from first place in July to third place in September with 999 units sold. The 'Love Machine Pre-Roll (1g)' and 'Stadankohh Pre-Roll 5-Pack (2.5g)' ranked fourth and fifth respectively.