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Nov-2025
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Overview
Market Insights Snapshot
Cheech & Chong's brand performance has shown notable variability across different states and product categories. In Arizona, the brand has maintained a strong presence in the Pre-Roll category, consistently ranking in the top five over the past months, although there was a slight decline from third to fifth place by November 2025. However, their Edible products have not been ranked since August, indicating a potential area for improvement. Meanwhile, the Flower category saw some fluctuations, with a peak at 13th place in September before dropping to 24th in November. This suggests a volatile market presence that could benefit from strategic adjustments.
In contrast, Massachusetts presents a different picture for Cheech & Chong's. Their Flower products have remained relatively stable, with a slight improvement from 30th place in September to 22nd in both August and November. This consistency is not mirrored in the Pre-Roll segment, where the brand experienced a drop to 40th place in October, only to rebound to 27th in November. In Michigan, the brand's Pre-Roll category showed a positive trend, moving up from 32nd in September to 15th by November, indicating a strengthening position. However, the Vapor Pens category did not rank in November, signaling potential challenges in maintaining a competitive edge in that product line. These movements highlight the brand's varying performance across states, with some categories showing promise while others may require strategic attention.
Competitive Landscape
In the Massachusetts flower category, Cheech & Chong's has experienced notable fluctuations in its market position over recent months, reflecting a competitive landscape that demands strategic agility. In August 2025, Cheech & Chong's was ranked 22nd, but by September, it had slipped to 30th, indicating a temporary dip in market performance. However, the brand rebounded to 23rd in October and maintained a steady 22nd position in November, suggesting a recovery in sales momentum. In contrast, Ozone experienced a significant decline, dropping from 7th in August to 32nd in October, before recovering slightly to 21st in November. Meanwhile, Trees Co. (TC) showed a consistent upward trend, moving from 36th in August to 20th by November, surpassing Cheech & Chong's in October. These dynamics highlight the intense competition in the Massachusetts flower market, where Cheech & Chong's must continue to innovate and adapt to maintain and improve its market share against rising competitors like Trees Co. (TC).
Notable Products
In November 2025, the top-performing product for Cheech & Chong's was Granddaddy Purple Infused Pre-Roll (1.2g), which climbed to the first position with sales of 54,403. Pink Champagne Cryo Infused Pre-Roll (1.2g) improved its rank to second place, showing a steady increase from fourth in August and September. Key Lime Pie Infused Pre-Roll (1.2g) slipped to third place, despite being the top product in September and October. Sour Pebbles Injected Infused Pre-Roll (1.2g) entered the rankings in November, securing the fourth spot. Apple Fritter Cryo Infused Pre-Roll (1.2g) maintained a consistent presence in the top five, finishing fifth this month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
