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Oct-2025
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Overview
Market Insights Snapshot
In Arizona, Cheech & Chong's has demonstrated a mixed performance across various product categories. The brand's flower category saw a fluctuating performance, with a significant drop from rank 12 in September 2025 to rank 24 in October 2025. On the other hand, their pre-rolls maintained a strong presence, consistently ranking in the top 4 throughout the months from July to October 2025. Interestingly, their vapor pens barely made it into the top 30 rankings, indicating a potential area for growth or reevaluation. In Massachusetts, the flower category showed a positive trend, improving from rank 32 in July to rank 21 in October, suggesting a growing consumer preference or effective market strategies in this category.
Meanwhile, in Illinois, Cheech & Chong's vapor pens struggled to break into the top 30, with rankings hovering around the 46 to 53 range. This could signal competitive pressures or market challenges specific to Illinois. In Michigan, the brand's pre-rolls showed consistent performance, maintaining rank 26 in both August and October, indicating steady consumer interest. However, the vapor pens category did not fare as well, with rankings consistently outside the top 70. Notably, in Ohio, Cheech & Chong's flower category made a significant leap, entering the rankings at 50 in September and improving to 36 in October, highlighting potential growth opportunities in this state.
Competitive Landscape
In the Massachusetts flower category, Cheech & Chong's has demonstrated a notable upward trend in its market positioning from July to October 2025. Starting at rank 32 in July, the brand improved its standing to rank 21 by October, indicating a positive shift in consumer preference and market penetration. This upward movement is significant, especially when compared to competitors like Good Chemistry Nurseries, which fluctuated between ranks 16 and 20, and Springtime, which maintained a relatively stable position around rank 21 to 23. Meanwhile, Trees Co. (TC) showed a similar upward trajectory, moving from rank 43 to 20, suggesting increased competition in the market. Despite these dynamics, Cheech & Chong's sales have shown resilience, with a notable increase from August to October, aligning with its improved rank. This suggests that the brand's strategies in Massachusetts are effectively enhancing its competitive edge, potentially leading to increased consumer loyalty and market share in the long term.
Notable Products
In October 2025, the top-performing product from Cheech & Chong's was Key Lime Pie Infused Pre-Roll (1.2g) in the Pre-Roll category, maintaining its position at rank 1 with notable sales of 39,125 units. Sour Pebbles Injected Infused Pre-Roll (1.2g) emerged as a strong contender, debuting at rank 2. Granddaddy Purple Infused Pre-Roll (1.2g) held steady at rank 3, showing consistent performance over the past few months. Jack Herer Infused Pre-Roll (1.2g) slipped from its previous top positions, moving to rank 4. Pink Champagne Cryo Infused Pre-Roll (1.2g) returned to the rankings at position 5, after being unranked in September.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
