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Oct-2025
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Overview
Market Insights Snapshot
Amber Drops has shown a notable performance improvement in the Concentrates category in Washington over the past few months. After not ranking in the top 30 in July and August, Amber Drops made a significant leap to 43rd place in September and further climbed to 27th place by October. This upward trajectory suggests a strengthening presence in the market, likely driven by strategic changes or product innovations that resonated with consumers. The brand's resurgence in the rankings is underscored by a substantial increase in sales from August to October, highlighting a successful turnaround in their market strategy.
Despite the positive movements in Washington, the absence of Amber Drops in the top 30 brands in other states and categories suggests that their current success might be geographically limited. This could indicate either a strategic focus on the Washington market or challenges in scaling their operations or brand appeal to other regions. The brand's ability to maintain or improve its position in Washington could serve as a blueprint for expansion into other markets. Observing how Amber Drops navigates these dynamics in the coming months could provide insights into their broader market strategy and potential for growth beyond Washington.
Competitive Landscape
In the Washington concentrates market, Amber Drops has shown a remarkable upward trajectory in recent months, climbing from a rank of 79 in August 2025 to 27 by October 2025. This significant improvement in rank suggests a strong recovery and growing consumer preference, especially when compared to other brands like Mama J's, which maintained a relatively stable position around the mid-20s, and Slab Mechanix, which has seen a slight decline, ending October at rank 30. Meanwhile, Full Spec experienced a drop from rank 19 in September to 26 in October, potentially opening a competitive gap that Amber Drops could exploit. The sales figures for Amber Drops also reflect this positive trend, with a notable increase in October, suggesting that the brand's strategies are resonating well with consumers, positioning it as a formidable contender in the concentrates category.
Notable Products
In October 2025, God's Gift Wax (1g) emerged as the top-performing product for Amber Drops, climbing from third place in September to first place, with sales reaching 1987 units. Chocolate Wedding Cake Wax (1g) slipped to second from its previous consistent first-place ranking in August and September, with sales at 1848 units. Peanut Butter Breath BHO Wax (1g) maintained a steady presence, ranking third, despite a slight drop from its second-place position in September. Jamaican Dream Wax (1g) made a notable entry into the rankings, securing the fourth spot after being unranked in September. OG Chem Wax (1g) rounded out the top five, showing a consistent presence in the rankings despite a slight decline in position from earlier months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
