Sep-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Sitka's performance in the California market, particularly in the Concentrates category, has seen some fluctuations over the past few months. The brand was not in the top 30 rankings for June, July, or August, but made notable progress by climbing to the 66th position in September. This improvement is reflected in their sales figures, which witnessed a significant increase from August to September. Conversely, in the Oregon market, Sitka's presence in the Vapor Pens category was not strong enough to maintain a top 30 ranking, indicating a potential area for growth or strategic reevaluation.
In Washington, Sitka maintained a relatively stable presence in the Concentrates category, consistently staying within the top 30, with a peak at the 17th position in August. This suggests a strong foothold in the market, despite a slight dip in September. However, Sitka's performance in the Pre-Roll category experienced a decline, dropping from 69th in June to 76th in September, which could suggest increasing competition or changing consumer preferences in this segment. These dynamics highlight Sitka's varied performance across different states and categories, providing insights into potential strategic adjustments to enhance their market presence.
Competitive Landscape
In the Washington concentrates market, Sitka has experienced fluctuations in its competitive positioning over the past few months. Notably, Sitka's rank improved from 23rd in June 2025 to 17th in August 2025, before dropping back to 23rd in September 2025. This volatility suggests a dynamic market landscape where competitors like Fire Bros. and Lifted Cannabis Co are also vying for market share. Fire Bros. showed a consistent presence, ranking between 23rd and 36th, while Lifted Cannabis Co demonstrated resilience by moving up to 22nd in September. Meanwhile, Pressed 4 Less maintained a relatively stable position, consistently ranking in the top 26, indicating strong consumer preference. Interestingly, Hustler's Ambition made a notable leap from outside the top 20 to 24th by September, highlighting a potential emerging competitor. These shifts in ranking underscore the competitive pressures Sitka faces, emphasizing the need for strategic adjustments to maintain and grow its market presence.

Notable Products
In September 2025, the top-performing product from Sitka was Lebanese Red Dry Sift Hash (1g) in the Concentrates category, which ascended to the number one rank from second place in August. Following closely was Classic - Lebanese Red Hash (1g), which dropped from its top position in August to second place in September. Lebanese Gold Hash (1g) maintained a steady presence, ranking third in September after experiencing a dip from first place in previous months. Notably, the Lebanese Gold Hash Infused Pre-Roll (1g) rose to fourth place in the Pre-Roll category, marking an improvement from fifth place in August. Cascade Cream Infused Pre-Roll (1g) entered the ranks in September, holding the fifth position in its category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







