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Apr-2025
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Overview
Market Insights Snapshot
In the state of Washington, Mama J's has shown varying performance across different product categories. Notably, the brand has maintained a strong presence in the Pre-Roll category, consistently ranking within the top 5, and even improving its rank from 5th in January to 3rd by April 2025. This suggests a robust demand and possibly effective market strategies in this category. On the other hand, the Vapor Pens category has been challenging for Mama J's, as they have not managed to break into the top 30, indicating potential areas for improvement or a reevaluation of their product offerings in this segment.
The Flower category has been another area of strength for Mama J's in Washington, where they improved their ranking from 15th in January to 11th in April. This upward trend may reflect successful marketing efforts or product innovations that have resonated well with consumers. However, the Concentrates category has seen fluctuating performance, with a dip to 30th place in March before recovering to 24th in April. This inconsistency might suggest a volatile market or the need for a more targeted approach to stabilize and enhance their position in this category.
Competitive Landscape
In the competitive landscape of the Washington pre-roll market, Mama J's has demonstrated a promising upward trajectory, climbing from the 5th position in January 2025 to 3rd by April 2025. This rise in rank is indicative of a strong performance amidst fierce competition. Notably, Phat Panda consistently holds the top spot, maintaining a significant lead in sales. Meanwhile, Ooowee has secured the 2nd position throughout the same period, showing robust sales figures. Mama J's advancement is particularly impressive when considering the performance of Seattle Bubble Works and Hellavated, both of which have experienced fluctuations in rank, with Seattle Bubble Works moving from 8th to 5th and Hellavated from 6th to 4th. This competitive analysis highlights Mama J's ability to gain market share and improve its standing, suggesting a positive trend in consumer preference and brand strength within the pre-roll category.
Notable Products
In April 2025, Lemon Cherry Gelato Pre-Roll 2-Pack (2g) maintained its top position as the leading product for Mama J's, with notable sales of 6294 units. Alien Rock Candy Pre-Roll 2-Pack (2g) climbed to second place, showing a significant rise from its fifth position in March. Jack And Coke Pre-Roll 2-Pack (2g) also performed well, securing the third spot, a step up from its absence in March's rankings. Peanut Butter Breath Pre-Roll 2-Pack (2g) moved up to fourth place after not appearing in March's rankings. Bubblegum Gelato Pre-Roll 2-Pack (2g) rounded out the top five, experiencing a drop from second place in March.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
