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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
AMBR’s August 2026 category mix is concentrated in Pre-Roll at 61.67% share with year-over-year sales down 54.26% and month-over-month down 13.00%, while Vapor Pens hold 36.39% share with a steeper 68.48% YoY decline and 30.38% MoM slide; the residual Flower contribution is 1.93% share after a 95.25% YoY and 82.82% MoM contraction. Despite a 7.23% YoY drop in overall average price to $24.07, category-level price points diverge, with Vapor Pens averaging $39.28 and Pre-Roll at $19.35, indicating mix shift rather than pricing alone is driving the 66.16% YoY brand sales decline. The pattern implies AMBR is over-weighted to categories with the fastest volume erosion in August 2026, concentrating risk in Pre-Roll while facing sharper velocity pressure in Vapor Pens.
Within Vapor Pens, AMBR sits at rank 34 in Saskatchewan, a position that, combined with a 30.38% MoM decline and 68.48% YoY decline, signals under-indexing versus category momentum and limited shelf pull for higher-ticket items. With Pre-Roll shrinking 13.00% MoM but still commanding 61.67% of mix, the brand’s positioning is skewed toward lower-price transactions that are contracting slower than Vapor Pens yet insufficient to offset the high-revenue-per-unit decline, implying that AMBR’s August 2026 strategy is caught between scale in a softening value segment and weak rank-driven traction in a premium-priced segment.
Competitive Landscape
AMBR is currently ranked #34 in SK Vapor Pens, improving 44 positions year over year from #78, and edging up 6 spots since May 2026 from #40 to a peak of #34 in August 2026; meanwhile, category leaders like Spinach held #1 with 29.8% YoY sales growth and BoxHot moved up from #5 to #4 despite a -4.2% YoY sales change, indicating AMBR’s rank gains are occurring alongside both stable leadership at the top and mixed competitor momentum; with Endgame surging from #19 to #5 on 219.2% YoY growth and BOLD steady at #2 with 57.9% YoY growth, AMBR’s ascent into its best-ever #34 in August 2026 implies share capture is feasible but will likely require outpacing mid-pack climbers rather than displacing the entrenched top three.
Notable Products
Gelato Infused Blunt (1g) posted the steepest decline at -56.4% month over month, sliding to rank 7 while Pineapple Express Infused Pre-Roll (1.5g) fell -11.5% at rank 8, signaling a retreat in heavier infused formats. In contrast, Ambr x SJ - Cinnamon Sugar Bitz Liquid Diamond Infused Pre-Roll (1g) rose +33.7% to rank 1 while Cereal Milk Infused Blunt (1g) dropped -15.7% at rank 2, creating a widening gap at the top. With seven of the top ten SKUs in Pre-Roll and only two Vapor Pens where Pink Sugr Cks Liquid Diamond Disposable (0.95g) fell -36.0% at rank 6 and Cherry Sour Liquid Diamonds Disposable (0.95g) eased -5.6% at rank 3, the portfolio is concentrating around single-stick infused formats despite volatility in blunts. This mix implies AMBR is tilting assortment and velocity toward lighter, branded collaborations and away from bulkier infused blunts, prioritizing rank stability over chasing unit price, even as one leader cleared $14,102 in August 2026.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
