Wildcard Extracts

Data Snapshot: May 05, 2024
Wildcard Extracts Cannabis Brand Logo
$100K+

Apr-2024

Sales

Decline

Trend

6-Month

29

Product Count

SKUs

Wildcard Extracts

Overview

Wildcard Extracts, a premium Canadian cannabis extract brand, stands as the exclusive in-house label of Pantheon Cannabis Group, utilizing the talents of its team to deliver high-quality product. The brand collaborates with entities like Victoria Cannabis Company, marrying minimal packaging with extensive product information for a user-centric experience. Unique to Wildcard, its Single-sourced cannabis is flash frozen at harvest, ensuring peak terpene and cannabinoid preservation, hinting at a commitment to quality and customer satisfaction.
Markets

Wildcard Extracts Locations

Product Trends

Wildcard Extracts Categories

Wildcard Extracts Sales

Market Insights Snapshot

Wildcard Extracts Historical Sales by Category

In the competitive landscape of cannabis brands, Wildcard Extracts has shown a varied performance across different categories and states/provinces, as evidenced by their ranking fluctuations. In Alberta, their Vapor Pens category experienced a downward trend from January to April 2024, starting at rank 37 and ending at 39, despite a slight increase in sales in February. This indicates a challenging environment in Alberta's vapor pen market, where even with increased sales, ranking improvement is tough to achieve. Similarly, in Ontario, Wildcard Extracts faced difficulty breaking into the top 30 for Vapor Pens in the early months of the year, and their Concentrates category only entered the rankings in March at 53rd, slipping to 58th by April. This suggests initial struggles to gain traction in Ontario's market, a critical insight for stakeholders tracking brand performance across different regions.

Conversely, Wildcard Extracts has shown more promising results in British Columbia, particularly with Vapor Pens, where they maintained a strong presence within the top 20 from January to April 2024. Their rankings slightly improved from 17th in January to 15th in February, before experiencing a minor drop to 18th by April, yet this demonstrates a relatively stable demand in British Columbia. However, their performance in the Pre-Roll and Concentrates categories tells a different story, with rankings in Pre-Rolls significantly dropping out of the top 30 by April, and Concentrates experiencing a gradual decline from 17th to 22nd over the same period. This mixed performance highlights the brand's strengths in the Vapor Pens category while underscoring potential areas for growth and improvement in other product lines within British Columbia's dynamic market.

Apr-2024 Rank
Vapor Pens
Concentrates
Pre-Roll
39
18
22
58
Wildcard Extracts

Competitive Landscape

In the competitive landscape of the vapor pens category in British Columbia, Wildcard Extracts has experienced fluctuations in its ranking over the recent months, indicating a fiercely competitive market. Starting in January 2024 ranked 17th, it saw a slight improvement in February moving up to 15th, before dropping to 19th in March and then slightly recovering to 18th in April. This trajectory suggests a volatile position within the top 20 brands, amidst stiff competition from brands like Pure Sunfarms, which showed a more stable performance but also experienced a drop out of the rankings in March before returning in April. Notably, Ness and Tasty's (CAN) have shown significant improvements in their rankings, with Tasty's (CAN) making a notable jump into the top 20 by March and surpassing Wildcard Extracts by April. RAD (Really Awesome Dope) has also been a close competitor, maintaining its position within the top 20 but trailing behind in sales and rank by April. These dynamics highlight the competitive pressure on Wildcard Extracts, not only to maintain its market position but also to strategize on regaining and improving its rank and sales amidst these fluctuating trends.

Wildcard Extracts market ranking for BC Vapor Pens

Wildcard Extracts

Notable Products

In April 2024, Wildcard Extracts saw the Live Lemon Kush Live Resin Cartridge (1g) maintaining its top position in the Vapor Pens category with a sales figure of 2018 units, marking its consistent first-place ranking since January 2024. Following closely, the Small Batch Resin Cartridge (1g) climbed to the second rank, showing a notable improvement from its previous fifth position at the start of the year. The Clementine Cured Resin Cartridge (1g) experienced a slight dip to third place after holding the second position in March 2024, indicating a competitive shift within the top products. The Frozen Gelato x Candy Rain Live Resin Cartridge (1g) secured the fourth rank, demonstrating a slight fluctuation in its popularity over the past months. Notably, the Quick Velvet Cured Resin Cartridge (1g) made its first appearance on the list in April, directly entering at the fifth position, which suggests a growing interest in new product offerings from Wildcard Extracts.

Product Rank
Category
Jan-2024
Feb-2024
Mar-2024
Apr-2024
Live Lemon Kush Live Resin Cartridge (1g)
Vapor Pens
1
1
1
1
Small Batch Resin Cartridge (1g)
Vapor Pens
5
3
4
2
Clementine Cured Resin Cartridge (1g)
Vapor Pens
3
2
2
3
Frozen Gelato x Candy Rain Live Resin Cartridge (1g)
Vapor Pens
2
4
5
4
Quick Velvet Cured Resin Cartridge (1g)
Vapor Pens
>5
>5
>5
5
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