Apr-2025
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Overview
Market Insights Snapshot
Avexia has demonstrated consistent performance across several states, with notable rankings in key categories. In Illinois, Avexia has maintained a strong presence in the Capsules and Topical categories, consistently holding the second and first positions, respectively, from January to April 2025. This stability in rankings is complemented by a noticeable increase in sales for Capsules from February to March, indicating a positive consumer response. However, the brand's performance in the Concentrates category, although stable, remains outside the top 10, suggesting room for growth in this segment. Meanwhile, in Maryland, Avexia has consistently held the top position in the Topical category, showcasing its dominance and consumer preference in this area. The absence from the top 30 rankings in the Concentrates category after January might indicate challenges in maintaining market share or a strategic shift in focus.
In New Jersey, Avexia has shown impressive performance in the Tincture & Sublingual category, maintaining the top position until April, where it slightly dropped to second. This slight dip could be an area to watch for potential competitive pressures or changes in consumer preferences. The brand also holds the first position consistently in the Topical category, underscoring its strong foothold. However, the absence of a ranking for Capsules in April indicates a potential decline in market presence or sales volume. In Ohio, Avexia's steady fourth-place ranking in both the Tincture & Sublingual and Topical categories suggests a stable but not leading position in these markets. This consistent ranking, despite fluctuations in sales, indicates a solid consumer base but also highlights potential opportunities for growth and increased market penetration.
Competitive Landscape
In the Illinois Topical category, Avexia has consistently maintained its leading position, ranking first from January through April 2025. This dominance is underscored by its substantial sales figures, which have consistently outpaced its competitors. Notably, Doctor Solomon's and Nature's Grace and Wellness have remained in the second and third positions, respectively, throughout the same period. While Doctor Solomon's has shown steady sales, it trails significantly behind Avexia, indicating a robust market preference for Avexia's offerings. Nature's Grace and Wellness experienced a temporary absence from the top 20 in February, which may suggest volatility in their market presence. Avexia's consistent top ranking and strong sales performance highlight its market leadership and consumer preference in the Illinois Topical category.
Notable Products
In April 2025, Avexia's top-performing product was the CBD/THC 1:1 Harmony Pain Relief Balm (100mg CBD, 100mg THC, 2oz) in the Topical category, maintaining its first-place rank with sales of 11,634 units. The CBN/CBD/THC 1:1:1 Comfort Tablets 40-Pack (100mg CBN, 100mg CBD, 100mg THC) advanced to second place in the Capsules category, overtaking the CBD/THC 4:1 Relief Tablets 40-Pack (400mg CBD, 100mg THC), which dropped to third. The CBD/THC 1:1 Harmony Micro-Dosed Tablets 40-Pack (100mg CBD, 100mg THC) remained steady in fourth place. The CBG/THC 1:1 Ascend Tablets 40-Pack (100mg CBG, 100mg THC) continued its trend in fifth place. Notably, the rankings for the top product have remained consistent since January, while the Comfort Tablets showed an improvement in rank from previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.