Axea

Data Snapshot: May 05, 2024
Axea Cannabis Brand Logo
$50K+

Apr-2024

Sales

Neutral

Trend

6-Month

11

Product Count

SKUs

Axea

Overview

Axea, a privately owned Canadian cannabis brand, is committed to sustainability and social responsibility, focusing on producing THC-free wellness products. Recognized for its diverse and changing inventory, including offerings such as the noted Arnica CBD Cream, Axea reinforces its credibility through transparent manufacturing processes and thorough product information. Their commitment to both quality and education positions Axea as a reputable brand, serving both newcomers and seasoned users in the cannabis wellness market.
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Axea Sales

Market Insights Snapshot

Axea Historical Sales by Category

In the competitive cannabis market of Ontario, Axea has shown a noteworthy performance in the oil category, maintaining a strong presence within the top 10 rankings over the first four months of 2024. Starting the year at rank 9 in January, Axea experienced a slight dip to rank 10 in February, before climbing back up to rank 8 in March, and settling at rank 9 in April. This fluctuation indicates a resilient demand for Axea's oil products amidst a highly competitive landscape. The sales figures support this analysis, with a notable increase from 35,074 in February to 46,009 in March, highlighting a significant rebound and consumer interest in their offerings. This trend reflects positively on Axea's market strategies and product quality, positioning them as a strong contender in Ontario's cannabis oil sector.

While specific sales data and rankings for other states or provinces were not provided, the performance of Axea in Ontario alone offers valuable insights into the brand's market dynamics and consumer appeal. The ability to remain in the top 10 rankings consistently over several months, especially with a ranking improvement in March, suggests that Axea has effectively captured and maintained a solid customer base. This achievement is particularly impressive given the absence from the top 30 in other categories or states, highlighting the importance of focusing on their strengths in the oil category within Ontario. The data suggests that while there may be room for expansion and growth, Axea's current strategy and product offerings in the Ontario market are resonating well with consumers, marking them as a brand to watch in the evolving cannabis landscape.

Apr-2024 Rank
Oil
9
Axea

Competitive Landscape

In the competitive landscape of the cannabis oil category in Ontario, Axea has shown a fluctuating performance in terms of rank and sales over the recent months. Initially ranked 9th in January 2024, Axea experienced a slight dip to 10th in February before climbing back to 8th in March and settling at 9th in April. This rollercoaster in rankings reflects a broader competitive dynamic, especially when compared to its competitors. Five Founders, consistently outperforming Axea, maintained a stronger presence in the top 6 ranks during the same period, indicating a higher consumer preference and stronger sales. Conversely, Glacial Gold and Mod showed a decline in rank over time, with Glacial Gold dropping from 8th to 11th and Mod making a positive leap from 14th to 10th, closely trailing Axea by the end of April. Viola, meanwhile, exhibited stability and slight improvement, moving from 10th to 8th, directly competing with Axea for market position. This competitive analysis underscores the importance of monitoring rank and sales trends, as shifts can indicate changing consumer preferences or the effectiveness of brand strategies within the Ontario cannabis oil market.

Axea market ranking for ON Oil

Axea

Notable Products

In April 2024, Axea's top-performing product was the THC-Free Daytime CBD Isolate Oil (30ml), maintaining its number one rank from previous months with impressive sales figures of 638 units. Following closely, the CBN/CBD Nighttime THC-Free Isolate Oil (30ml) secured the second position, showing a consistent performance by moving up from the third rank in February to second in March and April. The CBD Frankincense Dead Sea Pink Himalayan Bath Salt (250mg CBD, 250g) held the third spot, indicating a stable preference among consumers despite a slight fluctuation in its earlier rankings. The THC-Free Be Well CBG Isolate Oil (30ml) experienced a notable improvement, moving up to the fourth rank in April from its previous positions, highlighting a growing interest in CBG products. Lastly, the THC Pure Isolate Oil (30ml) entered the top five, demonstrating Axea's diverse product appeal across different cannabinoid formulations.

Product Rank
Category
Jan-2024
Feb-2024
Mar-2024
Apr-2024
THC-Free Daytime CBD Isolate Oil (30ml)
Oil
1
1
1
1
CBN/CBD Nighttime THC-Free Isolate Oil (30ml)
Oil
2
3
2
2
CBD Frankinsence Dead Sea Pink Himalayan Bath Salt (250mg CBD, 250g)
Topical
3
2
3
3
THC-Free Be Well CBG Isolate Oil (30ml)
Oil
5
>5
4
4
THC Pure Isolate Oil (30ml)
Oil
4
5
>5
5
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