.svg){kind=small}
Mar-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In the competitive landscape of the cannabis market, Twd. has shown notable performance across various categories and states, with some fluctuations worth mentioning. In Alberta, Twd.'s Oil category maintained a strong presence, ranking within the top 7 from December 2023 to March 2024, peaking in sales in March with $90,828. However, their Pre-Roll category struggled to make a significant impact, not managing to break into the top 30, indicating a potential area for improvement or strategic reevaluation. Conversely, in Saskatchewan, Twd. saw a remarkable surge in the Flower category, jumping from a rank of 35 in January 2024 to an impressive 7th position by March, showcasing a significant increase in sales to 168,084. This dramatic improvement highlights Twd.'s potential to capture market share and consumer interest in specific categories when conditions align favorably.
On the other hand, Twd.'s performance in Ontario and British Columbia presents a mixed bag of results. In Ontario, the brand's Oil category consistently ranked in the top 5 from December 2023 to March 2024, demonstrating steady demand and a strong foothold in the market. This consistency is mirrored in their sales, with a slight increase observed in March to $66,363. However, Twd.'s Edible category in Ontario displayed volatility, with rankings fluctuating significantly and failing to break into the top 70 by March 2024, suggesting challenges in capturing the edible market segment. British Columbia's market showed a gradual decline in the Pre-Roll category, moving from 21st in December 2023 to 31st by March 2024, yet managing to maintain a relatively high volume of sales, indicating a competitive but challenging market environment for Twd. in this category.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in British Columbia, Twd. has experienced a notable shift in its market position. Initially ranked 21st in December 2023, Twd. saw a gradual decline in rank, moving down to 31st by March 2024. This decline is indicative of the competitive pressures within the market, particularly from brands like Bold, which, despite its own fluctuating rank, ended up slightly ahead of Twd. in March. Notably, WINK and Jonny Chronic also showed resilience and adaptability, with WINK improving its position and Jonny Chronic maintaining a steady climb in the rankings. Sherbinskis, although starting from a lower rank, demonstrated significant growth, underscoring the dynamic nature of the market. These movements suggest a highly competitive environment where Twd.'s performance and strategies must be agile and responsive to maintain and improve its market standing amidst these shifting trends.
Notable Products
In March 2024, Twd.'s top-performing product was the Sativa Pre-Roll (1g), maintaining its number one rank across previous months with sales figures reaching 19,238 units. Following closely, the Indica Pre-Roll (1g) secured the second spot, consistently holding its position with a notable increase in sales to 14,419 units from February. The Max THC Indica Oil Spray (30ml) remained third, showing a rare increase in sales among the top products, moving up to 2,679 units. The Max THC Sativa Oil Spray (30ml) climbed up a rank to fourth, indicating a growing interest in Sativa oil products. Lastly, the Balanced Pre-Roll (1g) dropped to the fifth position, despite an increase in sales, showcasing the competitive nature of Twd.'s product lineup.
Top Selling Cannabis Brands
