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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In August 2026, Twd. concentrated 93.58% of sales in Pre-Roll, while Oil accounted for 6.42%, signaling an extreme skew versus prior periods as Oil fell 80.22% month over month and 98.70% year over year. Pre-Roll also contracted, down 10.88% month over month and 87.89% year over year, coinciding with a 40.71% year-over-year drop in average price and a brand-level sales decline of 95.96% year over year. The pattern implies a rapid retrenchment toward a single category with shrinking velocity, where the mix shift is defensive rather than expansive.
This concentration puts Twd. at risk of further share erosion if Pre-Roll softness persists, because a 10.88% month-over-month decline in the anchor category leaves little buffer from the 6.42% Oil share that fell 80.22% month over month. With a 24-month sales decline of 98.67% and a null rank in Flower in Alberta, the data imply diminished shelf presence and weakened pricing power, making recovery contingent on diversifying beyond Pre-Roll or stabilizing price-volume dynamics despite an 87.89% year-over-year contraction in the lead category.
Competitive Landscape
Insufficient competitive data for Twd. in AB Flower.
Notable Products
Max CBD Cannabis Oil (30ml) posted the steepest decline in August 2026 at -84.5% MoM, while Max THC Indica Oil Spray (30ml) also fell -68.0% and slid to rank 4, signaling a sharp retreat for Oils. In contrast, Indica Pre-Roll (1g) rose 5.2% MoM to rank 1 as Sativa Pre-Roll (1g) dropped -19.7% at rank 2 and Sativa Pre-Roll 12-Pack (6g) fell -19.8% at rank 3, concentrating three of the top three in Pre-Rolls. With Pre-Rolls occupying ranks 1–3 and Oils collapsing by more than -150 percentage points combined MoM across the top two Oil SKUs, the mix implies Twd. is tilting toward inhalable convenience over ingestible formats.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
