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Jun-2026
Sales
Trend
6-Month
Product Count
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Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
DayDay’s June 2026 mix is concentrated in Oil at 66.70% share and Vapor Pens at 33.30% share, with divergent trajectories: Oil is up 34.07% year over year but down 10.53% month over month, while Vapor Pens are up 127.53% year over year and up 17.93% month over month. The overall brand saw a 50.20% year-over-year sales increase alongside a 2.78% decline in average price to $29.04, implying unit expansion; within that, Vapor Pens’ higher average price at $30.52 versus Oil at $28.36 indicates mix-upside even as Oil’s monthly contraction pulls against it. The pattern implies DayDay is shifting demand toward higher-growth Vapor Pens while Oil remains the revenue anchor, creating exposure to short-term volatility if Oil’s month-over-month softness persists.
With Vapor Pens ranked 81 in Ontario, the 127.53% year-over-year growth and 17.93% month-over-month gains suggest headroom to climb ranks if share continues to reallocate from Oil’s 66.70% base. The 2.78% price decline alongside a 50.20% year-over-year sales lift points to elasticity that favors volume growth; if Vapor Pens’ mix rises beyond the current 33.30% while maintaining a premium of roughly $2.16 over Oil, DayDay can trade up its realized price mix even without list price increases. The implication is a positioning pivot toward Vapor Pens-led acquisition and retention, using Oil as a scale platform to fund penetration until monthly stability returns.
Competitive Landscape
DayDay sits at rank #81 in ON Vapor Pens in June 2026, improving 28 positions from #109 year over year and 13 spots from #94 three months ago; however, the brand remains 5 places below its peak of #76 reached in September 2025, indicating partial recovery rather than a full return to prior standing. Meanwhile, Spinach climbed from #5 to #1 with 173.8% year-over-year sales growth, and BoxHot slipped from #1 to #3 alongside a 22.1% sales decline, signaling a reshuffle at the top that DayDay has not capitalized on despite its upward rank change. The pattern implies DayDay’s trajectory is upward but lagging the pace-setters, suggesting share gains are incremental while leadership consolidates among faster-moving competitors.
Notable Products
THC/CBG/CBD 1:1:1 Elev8 Oil (30ml) posted the steepest decline at -17.8% month over month and slipped to rank 3, while CBG:CBD 1:1 Full Spectrum Oil (30ml) fell -10.0% yet held rank 1. In contrast, CBD/CBG/THC Mango Kush Full Spectrum Cartridge (1g) rose +17.9% to rank 2, creating a split where two of the top three are Oils and one is a Vapor Pen. With Oils occupying ranks 1 and 3 and the lone Vapor Pen gaining share, the mix implies DayDay is balancing its Oil base with selective Vapor Pen momentum to diversify volume without overreliance on a single format.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
