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Jun-2024
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Overview
Market Insights Snapshot
In Washington, Bacon Buds has shown a significant performance in the Flower category over the past few months. Starting from a lower position of 55th in March 2024, the brand made a remarkable leap to 32nd place in April. Although there was a slight dip to 40th in May, Bacon Buds improved again to 37th in June. This fluctuation indicates a competitive market but also highlights the brand's ability to regain ground quickly. The sales figures reflect this trend, with a notable increase from $192,134 in March to $233,064 in June, showcasing a positive trajectory overall.
The Pre-Roll category in Washington also saw steady performance from Bacon Buds. The brand maintained a consistent presence within the top 30, starting at 26th in March and fluctuating slightly before reaching 23rd in June. This consistency is a positive indicator of the brand's stable demand in this category. However, the absence from the top 30 in the Flower category in March highlights areas for potential improvement. Despite this, the overall sales trend for Pre-Rolls is upward, with a steady increase from $164,154 in March to $176,097 in June, suggesting growing consumer interest and market penetration.
Competitive Landscape
In the competitive landscape of Washington's Flower category, Bacon Buds has shown notable fluctuations in its ranking over recent months. Starting from a rank of 55 in March 2024, Bacon Buds climbed to 32 in April, only to dip slightly to 40 in May and then recover to 37 in June. This dynamic shift indicates a competitive but volatile market. Brands like Bondi Farms and Torus have demonstrated more consistent upward trends, with Bondi Farms moving from 60 to 31 and Torus maintaining a strong presence in the top 40. Meanwhile, Cookies and Passion Flower Cannabis have experienced their own ups and downs, with Cookies dropping from 40 to 43 and Passion Flower Cannabis improving from 69 to 42. These fluctuations highlight the competitive pressure on Bacon Buds, suggesting that while it has the potential for high performance, it must navigate a highly competitive and shifting market landscape to maintain and improve its position.
Notable Products
In June 2024, the top-performing product from Bacon Buds was Legend of Nigeria Pre-Roll 2-Pack (1g), maintaining its first-place ranking consistently over the past four months with sales reaching 5,844 units. Big Smooth Pre-Roll 2-Pack (1g) held steady in second place, showing a slight increase in sales from May to June. Double D's Pre-Roll 2-Pack (1g) improved its ranking to third place after dropping to fourth in May. Bootylicious Pre-Roll 2-Pack (1g) saw a significant rise, moving up to fourth place from fifth, reflecting a consistent increase in sales over the months. Clementine Pre-Roll 2-Pack (1g) re-entered the rankings in fifth place, indicating a rebound in popularity and sales.
Top Selling Cannabis Brands
