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Aug-2025
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Overview
Market Insights Snapshot
Bad Pony has demonstrated a notable trajectory in the Concentrates category within the state of Missouri. Beginning in May 2025, the brand was ranked 26th, but saw a steady improvement, reaching the 20th position by July. This upward movement highlights Bad Pony's growing presence and appeal in the Missouri concentrates market. However, by August, there was a slight dip as the brand fell back to the 23rd position. The fluctuation in rankings suggests a competitive landscape where Bad Pony is making strides but also facing challenges in maintaining a consistent upward trend.
Despite the slight decrease in rank from July to August, Bad Pony's sales figures in Missouri indicate a positive overall growth trajectory. From May to July, there was a significant increase in sales, peaking in July before experiencing a minor decline in August. This suggests that while the brand is successfully capturing consumer interest, there are potential market dynamics or competition that may be impacting its ability to sustain peak performance. The absence of Bad Pony in the top 30 brands in other states and categories could be an area for strategic focus, as expanding their footprint beyond Missouri might offer new growth opportunities.
Competitive Landscape
In the competitive landscape of the Missouri concentrates market, Bad Pony has demonstrated a dynamic performance over the summer of 2025. Starting from a rank of 26 in May, Bad Pony climbed to 21 in June and peaked at 20 in July, before slightly dipping to 23 in August. This upward trajectory in the earlier months can be attributed to a notable increase in sales, which saw a significant jump from May to July. However, the slight decline in August suggests increased competition from brands like Monopoly Melts, which, despite fluctuating ranks, maintained a competitive edge in sales. Meanwhile, Dark Horse Cannabis consistently outperformed Bad Pony in both rank and sales, indicating a strong market presence. Teal Cannabis and Cousin Dave remained outside the top 20, suggesting that Bad Pony's primary competition lies with the higher-ranked brands. This analysis highlights the importance for Bad Pony to strategize effectively to maintain and improve its position in a competitive market.
Notable Products
For August 2025, the top-performing product from Bad Pony is Strawberry Cheesecake Live Resin Badder (1g), maintaining its number one rank from July with impressive sales of 235 units. Super Buff Cherries Live Resin Diamonds (1g) entered the rankings for the first time, securing the second position. Lemon Oreoz Live Resin Sugar (1g) improved its standing from fourth in July to third in August. County Disko Live Badder (1g) reappeared in the rankings, taking the fourth spot after being absent in July. Rainbow Rozay Diamonds (1g) made its debut in the rankings, coming in at fifth place.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
