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Oct-2026
Sales
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YoY Price Change
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Bad Pony is stocked at 25 licensed dispensaries across Missouri, with the deepest coverage in St. Louis, Kansas City, Columbia, Belton, and Blue Springs. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In October 2026, Bad Pony derived 58.70% of sales from Concentrates and 41.30% from Pre-Roll, while total brand sales fell 13.73% year over year and the average price declined 44.89%. Within the mix, Concentrates grew 94.19% month over month but fell 49.36% year over year, whereas Pre-Roll contracted 26.46% month over month with year-over-year data unavailable; the category split therefore concentrated more volume into Concentrates despite a sharper annual decline. With Concentrates ranking 34th in Missouri for October 2026 and the brand’s top category matching that rank context, the pattern implies a tactical pivot toward near-term volume capture in Concentrates while Pre-Roll acts as a stabilizer with lower price points.
The 94.19% month-over-month surge in Concentrates against a 26.46% month-over-month pullback in Pre-Roll, combined with a 44.89% year-over-year drop in average price and a 58.70% sales share in Concentrates, suggests price-led elasticity is driving mix toward higher-ticket formats despite deeper annual erosion in that category. Given the -49.36% year-over-year change in Concentrates versus the brand’s -13.73% overall year-over-year sales change, the current mix likely increases exposure to volatility but can lift short-term rank in Concentrates from a 34 position in Missouri if pricing stays calibrated; the strategic implication is to use Concentrates as a volume lever while using Pre-Roll’s 41.30% share to buffer swings in months when price cuts saturate demand.
Competitive Landscape
Bad Pony is ranked 34 in Missouri Concentrates in October 2026, down 7 positions from rank 27 a year earlier, while improving 1 spot from rank 35 three months ago; the brand’s historical ceiling at rank 17 in December 2024 frames a 17-place gap from its peak. In contrast, Vibe Cannabis (MO) held rank 1 year over year with a 23.7% sales increase, and Local Cannabis Co. advanced from rank 12 to rank 5 alongside a 51.0% sales lift, indicating that top-tier competitors are widening separation while Elevate slipped from rank 6 to rank 3 despite a 9.4% sales decline. The pattern implies Bad Pony’s downward year-over-year rank trajectory, offset only by a minor three-month uptick, points to share pressure from faster-climbing leaders and requires either mix or distribution changes to re-close the 17-rank gap to its December 2024 peak.
Notable Products
Bad Pony’s October 2026 lineup is highly concentrated: the top 10 items capture 86.5% of sales, with Golden Apple X Wilson! Zero Live Sauce Infused Pre-Roll (0.5g) alone at 15.6%. That concentration means most of its sales ride on a short list of repeat sellers.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
