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Apr-2025
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Overview
Market Insights Snapshot
Lush Labs has shown notable performance shifts in the state of Missouri across different product categories. In the Concentrates category, the brand has made a consistent upward movement, improving its rank from 31st in January to 25th by April 2025. This upward trend is reflected in their sales figures, which have gradually increased each month. However, in the Flower category, Lush Labs' ranking has fluctuated, peaking at 53rd in February before dropping to 62nd by April. This inconsistency suggests potential volatility in consumer demand or market competition in this segment. Meanwhile, the Vapor Pens category shows a concerning absence from the top 30 after January, indicating a significant challenge in maintaining competitiveness in this product line.
The Pre-Roll category also presents a mixed picture for Lush Labs in Missouri. Starting at 55th in January, the brand's ranking gradually declined to 66th by April, alongside a noticeable decrease in sales figures. This suggests that the brand might be facing increased competition or changing consumer preferences in this category. Despite these challenges, the brand's ability to maintain a stable presence in the Concentrates category could be a strategic focus for future growth. The absence of Lush Labs in the top 30 rankings for Vapor Pens after January highlights a critical area for improvement and potential market re-entry strategies. Further analysis into consumer trends and competitive positioning could provide insights into how Lush Labs can enhance its market presence across these categories.
Competitive Landscape
In the competitive landscape of the Missouri concentrates market, Lush Labs has shown a notable upward trajectory in its rankings from January to April 2025, moving from 31st to 25th place. This improvement is significant when compared to competitors such as Safe Bet, which fluctuated between 28th and 23rd, and Teal Cannabis, which saw a decline from 23rd to 28th. Meanwhile, Monopoly Melts experienced inconsistent rankings, peaking at 24th but dropping to 31st, and Bad Pony maintained a more stable position, albeit with a slight dip in March. The consistent improvement in Lush Labs' rank suggests a positive reception in the market, potentially driven by strategic marketing or product innovation, which could be a key factor in its increasing sales performance compared to its competitors.
Notable Products
In April 2025, Lush Labs' top-performing product was Zookeeper's Veggies Pre-Roll (1g) in the Pre-Roll category, securing the number one spot with significant sales. Grease Gun (Bulk) from the Flower category followed closely in second place. Gateway to the West Pre-Roll (1g) and Bellissimo Fiore Pre-Roll (1g) ranked third and fourth, respectively. Notably, Ruby Sparkz Pre-Roll (1g) experienced a drop from first place in March to fifth in April, with sales figures at 305 units. This shift indicates a dynamic change in consumer preferences and product performance from previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
