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Sep-2025
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Overview
Market Insights Snapshot
The Standard has shown varied performance across different product categories and states, particularly in Missouri. In the Concentrates category, The Standard managed to maintain a presence within the top 30, although it saw a slight dip in rankings from June to August, followed by a modest recovery in September. The Edible category exhibited a similar pattern, with the brand slipping out of the top 30 in June but making a comeback by August. The Flower category, however, demonstrated a positive trend, with The Standard climbing from 39th place in June to 33rd by September. Unfortunately, the Pre-Roll category did not fare as well, with the brand dropping out of the top 30 altogether by September, suggesting potential challenges in that segment.
In Ohio, The Standard's performance has been more consistent, particularly in the Concentrates category where it remained in the top 10 throughout the months, although there was a slight decline from 3rd to 8th place by September. The Edible category showed some fluctuations, with the brand moving in and out of the top 25. Flower sales in Ohio have been quite strong, with a notable improvement in ranking from 32nd in July to 23rd in September. The Pre-Roll category saw The Standard break into the rankings in September at 11th place, indicating a potential area for growth. In the Topical category, the brand maintained a 5th place ranking in June and August but was absent in July and September, which could point to inventory or demand issues. Meanwhile, the Vapor Pens category saw a decline in rankings from 43rd in July to 47th in September, highlighting a possible area for strategic reassessment.
Competitive Landscape
In the competitive landscape of the Ohio flower category, The Standard has experienced notable fluctuations in rank and sales over the past few months. Starting from June 2025, The Standard was positioned at 24th but saw a dip to 32nd in July, before gradually recovering to 23rd by September. This recovery indicates resilience amidst a challenging market. In contrast, Find. maintained a relatively stable presence, hovering around the 19th to 22nd ranks, while Appalachian Pharm consistently ranked around the 20th position. Notably, The Solid showed a significant upward trajectory, climbing from 38th in June to 23rd by August, which suggests a strong market strategy that could pose a competitive threat to The Standard. Meanwhile, Black Sheep demonstrated volatility, with ranks fluctuating between 35th and 25th. The Standard's sales mirrored its rank changes, with a dip in July but a recovery by September, highlighting the brand's ability to rebound and remain competitive in the Ohio flower market.
Notable Products
In September 2025, The Standard's top-performing product was Bernie Hana Butter Pre-Roll (1g), securing the first rank with impressive sales of 3074 units. Following closely, Bernie Hana Butter Pre-Roll (0.5g) took the second spot, while Gyros #39 Pre-Roll (0.5g) ranked third. Notably, Dirty Taxi (3.5g) maintained its position at fourth place for two consecutive months, showing a steady increase in sales from 906 units in August to 1226 units in September. Citrus Cookies Kush (3.5g) completed the top five, having moved up from a previous rank of fifth in August. The rankings indicate a consistent preference for pre-rolls, with slight shifts in flower product standings over the months.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
