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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
The Standard is stocked at 220 licensed dispensaries across Missouri, Ohio, and 2 other states, 97 of them in Missouri, with the deepest coverage in KCMO, St. Louis, Columbia, Cape Girardeau, and Florissant. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In August 2026, The Standard concentrated 78.996% of sales in Flower, with year-over-year growth of 86.961% and month-over-month growth of 17.338%, while Pre-Roll held 7.412% share with 158.265% YoY but a -10.052% MoM contraction. Concentrates accounted for 8.139% share with -38.714% YoY and 14.380% MoM, and Vapor Pens dropped to 2.777% share with -59.165% YoY and -19.262% MoM; Edible declined to 1.423% share with -90.485% YoY and -49.543% MoM as Topical reached 1.254% share with -33.404% YoY and 25.040% MoM. Average price rose 15.727% YoY to $35.95 while Flower’s average price sat at $46.55, and the brand ranked 24 in Flower within Ohio; the pattern implies a deliberate skew toward higher-priced Flower and high-velocity Pre-Roll, while de-emphasizing Edible and Vapor Pens despite short-term MoM volatility.
The mix shift implies The Standard is reinforcing a Flower-led identity supported by opportunistic Pre-Roll trials, using a narrower portfolio to convert traffic where price elasticity supports margin, evidenced by Flower’s 86.961% YoY alongside a 17.338% MoM gain and a premium category price gap of 29.4% versus the brand average. The concurrent -59.165% YoY in Vapor Pens and -90.485% YoY in Edible, paired with a 25.040% MoM uptick in Topical and 14.380% MoM in Concentrates, suggests resource reallocation rather than broad experimentation; with a 24 rank in Ohio Flower and brand-level 21.892% YoY growth against a -22.446% 24-month trend, the strategy implies near-term share capture via depth in Flower while accepting reduced breadth in underperforming non-inhalables.
Competitive Landscape
The Standard sits at rank #24 in August 2026, improving 8 places from #32 year over year, but sliding 1 spot from #23 over the last three months; its earlier peak at #14 in April 2026 contrasts with today’s position by 10 ranks. Meanwhile, Klutch Cannabis vaulted from #19 to #1 year over year alongside a 363.8% sales increase, and RYTHM moved from #8 to #2 with 27.8% YoY growth, indicating that top-tier mobility outpaced The Standard’s 8-rank annual gain. This mix—an 8-rank YoY climb but a 1-rank slip since May 2026, alongside competitors jumping 17 and 6 ranks—implies The Standard’s trajectory is improving on a yearly basis but losing relative momentum within the current competitive cycle.
Notable Products
Dirty Taxi (3.5g) posted the standout movement in August 2026 with a +54.6% month-over-month surge, climbing into rank 4, while Caribbean Durbz (3.5g) slipped 7.4% MoM at rank 6, and the gap signals momentum consolidating in select Flower SKUs. Sugar Fumez (3.5g) held rank 1 with $97,922 while Gushers Mintz (3.5g) advanced +23.7% at rank 5, indicating that gains are concentrated in mid-pack climbers rather than the category leader. With seven of the top ten being Flower SKUs, the product mix leans toward higher-velocity Flower that can be scaled through a few breakout strains rather than breadth across forms.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
