.svg){kind=small}
Jun-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Balance has shown a varied performance across different states and categories over recent months. In Arizona, the brand's ranking in the Vapor Pens category has fluctuated, starting at rank 44 in March 2024 and dropping to 48 by May 2024, before climbing back up to 40 in June 2024. This pattern indicates some volatility in their market presence, but the recovery in June signals potential stabilization or growth. Notably, Balance was not in the top 30 brands for any of these months, which highlights an area for potential improvement in Arizona.
In contrast, Balance has maintained a more consistent performance in the Vapor Pens category in Washington. The brand held steady at rank 20 in March and April 2024, before improving to rank 18 in both May and June 2024. This steady upward trend suggests a strengthening market position in Washington. Moreover, the sales figures reflect this consistency, with a noticeable increase in June 2024, indicating growing consumer preference or effective marketing strategies. Balance's ability to remain within the top 20 brands in Washington is a positive indicator of its market resilience and potential for further growth.
Competitive Landscape
In the competitive landscape of Vapor Pens in Washington, Balance has shown a steady improvement in its rank and sales over the past few months. Starting at rank 20 in March 2024, Balance climbed to rank 18 by June 2024, indicating a positive trend in market positioning. This upward movement is significant when compared to competitors like Fire Bros., which saw a decline from rank 11 in March to rank 16 in June, and Buddies, which remained relatively stagnant around the 15-17 rank range. Thrills and Hellavated also showed minimal movement, hovering around the lower ranks. The consistent sales growth for Balance, peaking at 334,187 in June, contrasts with the fluctuating sales figures of its competitors, suggesting that Balance is gaining a stronger foothold in the market. This positive trajectory highlights Balance's potential to continue climbing the ranks, making it a brand to watch in the Washington Vapor Pens category.
Notable Products
In June 2024, the top-performing product for Balance was the CBD/THC 1:1 Stephen Hawking Kush Distillate Disposable (1g), maintaining its first-place ranking with sales of 2777 units. The CBN/THC 1:1 Sleepen El Jefe Distillate Disposable (1g) climbed back to the second spot, showing a notable increase in sales from the previous month. The CBD/THC/CBG 1:1:1 Jefe Tranquility Full Spectrum Disposable (1g) remained steady in third place, although its sales slightly decreased. The CBD/THC/CBG 1:1:1 Tranquility Distillate Disposable (1g) and CBD/THC/CBG 1:1:1 Tranquility Distillate Cartridge (1g) consistently held their fourth and fifth positions respectively. Overall, the rankings for Balance's top products showed minor fluctuations, with most products maintaining their positions from the previous months.
Top Selling Cannabis Brands
