Aug-2024
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Overview
Market Insights Snapshot
Lifted Cannabis Co has shown a consistent performance across various product categories in Washington. In the Flower category, the brand has maintained a strong presence, holding steady at the 4th position from June through August 2024, with a notable increase in sales from $708,233 in May to $872,891 in August. This upward trend indicates a growing consumer preference for their flower products. Conversely, in the Concentrates category, Lifted Cannabis Co experienced a slight decline, dropping from the 15th position in May and June to the 18th position by August. This suggests a competitive market where the brand may need to innovate or adjust strategies to regain its standing.
In the Pre-Roll category, Lifted Cannabis Co has demonstrated a positive trajectory, improving from the 8th position in May to the 6th position by July and maintaining it through August. This improvement is reflected in their sales figures, which increased significantly from $379,108 in May to $513,823 in August. However, the Vapor Pens category presents a different story, where the brand fell out of the top 20, moving from the 20th position in May and June to 22nd in August. This decline indicates challenges in maintaining market share in this segment, potentially due to heightened competition or shifting consumer preferences.
Competitive Landscape
In the competitive landscape of the Flower category in Washington, Lifted Cannabis Co has shown a consistent performance, maintaining its 4th rank from June to August 2024, after improving from 5th place in May 2024. This stability is notable given the fluctuations seen in other brands. For instance, WA Grower experienced rank volatility, moving from 6th in May to 5th in June, then dropping to 7th in July before climbing back to 5th in August. Meanwhile, Redbird (formerly The Virginia Company) saw a decline from 4th in May to 6th in June, briefly recovering to 5th in July, only to fall back to 6th in August. Consistently leading the pack, Legends and Artizen Cannabis have held the 2nd and 3rd ranks respectively throughout this period. The steady rank of Lifted Cannabis Co amidst these shifts suggests a solid market position and potential for growth, especially as it continues to outperform brands like WA Grower and Redbird in terms of stability and incremental sales increases.
Notable Products
In August 2024, Wedding Cake (3.5g) from Lifted Cannabis Co. maintained its top position in the Flower category with sales of $7,329. The Alcoholic Alligator Infused Pre-Roll (1g) debuted at second place in the Pre-Roll category. SugarStix - Permanent Marker Infused Pre-Roll (1g) held steady at third place, showing a significant increase in sales from previous months. The Wedding Cake THCa Infused Pre-Roll (1g) dropped to fourth place, despite consistent high sales. Lastly, Ztrufflez Oil Infused Pre-Roll (1g) remained in fifth place, continuing its stable performance.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.