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Aug-2025
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Overview
Market Insights Snapshot
Bear Labs has shown a consistent presence in the Concentrates category in California, maintaining a strong position within the top 10 brands. In May and June 2025, they held the 8th position, demonstrating stability in their market performance. By July and August, Bear Labs improved slightly, climbing to the 7th position, indicating a positive trend in their market share within the state's Concentrates category. This upward movement suggests an effective strategy in capturing consumer interest or possibly expanding their product reach within the state.
Despite their solid performance in California, Bear Labs' absence from the top 30 rankings in other states or provinces could indicate a lack of penetration or competitive edge outside their home base. This could be seen as a potential area for growth or a challenge that the brand might need to address in its expansion strategy. The lack of presence in other markets highlights the importance of focusing on diversification and exploring new territories to sustain long-term growth and brand recognition across the broader market.
Competitive Landscape
In the competitive landscape of the California concentrates market, Bear Labs has shown a notable upward trajectory in its ranking over the summer of 2025. Starting at the 8th position in May and June, Bear Labs climbed to 7th place by July and maintained this rank through August. This improvement in rank is indicative of a positive shift in consumer preference or successful marketing strategies, as Bear Labs surpassed WVY, which dropped from 7th to 8th place in the same period. Despite this progress, Bear Labs remains behind leading competitors like CannaBiotix (CBX) and West Coast Cure, which consistently held the 5th and 6th positions, respectively. While Bear Labs experienced a significant increase in sales from May to July, the sales slightly dipped in August, suggesting a need for strategic initiatives to sustain growth and further climb the ranks in this highly competitive market.
Notable Products
In August 2025, Bear Labs' top-performing product was Lemon Sorbet Budder (1g) in the Concentrates category, leading with sales of 628 units. Following closely were Sour Spritzer Rosin (1g) and Pineapple Peach Party Live Rosin (1g), ranking second and third, respectively. GMO X Gary Payton Budder (1g) secured the fourth position, while Petrol Sundae Live Resin Budder (1g) rounded out the top five. Notably, this was the first month these products were ranked, indicating a strong market entry or relaunch. The high sales figures suggest a growing consumer preference for Bear Labs' Concentrates, potentially driven by innovative product offerings or successful marketing strategies.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
